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In today’s increasingly connected world, data is the point on which the entire business world pivots. We are generating unimaginable amounts of data every day. And locked within these humongous stores of data are the insights that businesses can use to better understand themselves and more importantly their customers.
To remain competitive, businesses need to do more than just collect data. They need to be able to capture and analyse that data and convert it into actionable insights in real time to succeed.
Enter Salesforce Einstein Analytics
Here are 40 reasons why Einstein Analytics is the no. 1 choice when it comes to data analytics for your business.
Hit the Ground Running.
Work with a someone you can trust: Enjoy peace of mind knowing that you are working with the world’s no 1 CRM platform.
Cust Costs: Reduce operating costs by using a pay as you use cloud-based analytics platform. Say goodbye to expensive installation or maintenance costs, and onsite hardware.
Get going quickly: Leverage powerful analytics within minutes, thanks to out of the box solutions.
Cut out the fluff: Pay only for the features you use. Salesforce Einstein Analytics comes with flexible usage models, so you always have the tools you need, at a price that suits your budget.
Customise your solution: Salesforce Einstein Analytics is fully customisable and can be easily tailored for your business. With Einstein Analytics, you can set up the solution that works best for you.
Built-in support: Salesforce Einstein Analytics comes with comprehensive guides, tutorials, videos, and multiple support options across channels.
Integrate your data: No need to depend on your IT teams to upgrade your software for data analysis. Einstein Analytics seamlessly integrates analytics tools with every application and system, giving you a coherent, integrated, easy-to-use solution that gives you faster results.
Connect Across Departments.
Integrate seamlessly with the entire Salesforce platform: Salesforce Einstein Analytics integrates perfectly with all Salesforce products such as Sales Cloud, Service Cloud, Marketing Cloud etc giving every user easy access to unified customer data.
Collaborate: Collaborate across sales, service, marketing, and other teams with cloud-based data analytics that can be accessed from anywhere across any device.
Unify your goals: Give your teams a unified vision and objectives they can strive for, with data that is insightful, reliable, and actionable.
Generate stunning visuals: Use built-in tools to convert data into stunning insightful reports and dashboards for presentations.
Get conversational: Leverage social media technology to enhance team communication, with Chatter for Einstein Analytics.
Put it in context: Get consistent views across departments with embedded reports and dashboards.
Be available always: Work on your data over any device, from anywhere on the planet.
Analyse Your Business.
Monitor team performance: Leverage real-time reports to view team performance and identify trouble areas early and optimize.
Access KPIs: Discover key performance indicators across your organisation to ensure you do not deviate from the path of success.
Track call-center efficiency: See customer support trends across channels right on your dashboard and make informed decisions to enhance the customer service experience.
Empower teams to self analyse: Give your teams the power to measure their own performance and set new performance benchmarks.
Find the Key to Sales Success.
See the big picture: Explore all data in a unified dashboard. Get a 360 degree snapshot of the health of your business.
Eliminate borders: Get a unified view of your business across geographies, products, customer segments and time periods, for a true picture of how your business is performing.
Predict the future: View historical trends to intelligently forecast which strategies are most likely to work and which leads are the most promising.
Reduce customer churn: Get detailed insights into each and every customer, deliver personalised customer experiences and ensure customer loyalty and retention.
Prioritise leads: Analyse your leads to assess the likelihood of their conversion and focus on the most promising ones.
Evaluate your lead sources: Discover which sources are the most productive, so you can focus your efforts where it pays off the most.
Enhance the customer experience: Resolve issues and monitor customer satisfaction directly from within Salesforce, and optimise.
Market Smarter.
Dive deeper: Go deep into your marketing data and get a detailed analysis of funnels, campaigns, conversion rates and more across channels.
Present the right message: Create messaging to attract your target audience, and get valuable insight into that audience.
Be your own data analyst: Marketing data analysis is too precious to hand over to someone else. With easy-to-use tools and visually compelling reports, become your own marketing analyst.
Take instant action: Act in real time with up-to-the-minute marketing data from unified dashboards.
Specialize in B2B marketing: Leverage the power of unique and effective B2B marketing tools in Salesforce to stay ahead of the competition.
Understand the brand experience: Analyze data to see what your customers see, and optimize the customer experience.
Optimise Service.
Set your priorities: Prioritise open cases with service manager, and give your teams a clear view of customers that need their attention.
Evaluate your accounts: Identify accounts with the highest number of cases and highest opportunity.
Connect with your agents: Get a complete view of agents and their cases, and assign notifications based on configurable conditions.
Review your service backlog: Compare data and identify service trends over time to assess how service levels compare across years.
Revolutionise Analytics for Your Organization.
Integrate with third-party apps: Leverage advanced integration options for any third-party application and extend your analytics beyond Salesforce.
Optimise your pipelines: Leverage data-driven strategies to manage your pipelines.
Automate analysis: Salesforce Einstein AI is designed to automatically analyse millions of data combinations for informed actions.
Data security: Share data across devices securely using the cloud platform security services trusted by over 150,000 businesses worldwide.
Push the limits: Extend your analytics abilities with custom-made apps or find the right ready-made app for your specific analytics needs on the Salesforce AppExchange.
Everyday, we are producing mind-bogglingly huge amounts of data. Businesses need to use that data as a foundation for data analytics, to understand themselves and their customer better, to drive enhanced customer experiences.
Girikon is a Salesforce Consulting Company and has helped businesses across the globe achieve success on the Customer 360 platform. To know more about how you can turn your data into intelligent actionable insights with Salesforce Einstein Analytics, contact us today.
About Author
Indranil is a technology enthusiast with over 25 years of experience in project management, operations, technology and business development. Indranil has led project teams in egovernance, business process re-engineering, product development and worked with Government and Corporate customers. Indranil truly believes in the power of technology to drive productivity and growth for teams and businesses.
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