Salesforce Energy and Utilities Cloud gives energy and Utilities providers a digital interaction platform to personalise customer engagements. Utilities can meet new customer expectations by delivering great experiences like easily guiding customers through enrolment, transfer and activation of services through a self-service website. And using out of the box drag and drop tools, to configure complex processes. With data integration with existing back-end CIS and MDM systems, to ensure a streamlines service experience. A utility has a comprehensive profile view of each customer to deliver a highly personalised and predictive experience. Like sharing special offers for programs or new rates for products. Digital tools are available to tailor customer experiences and help customers make informed decisions. With chatbots for the first level of customer support, accessible at anytime from anywhere. So service agents can pick up the case for the right level of assistance when needed. Agents have a thorough view of each customer account and can navigate between multiple residential or commercial accounts. With all the information they need like full chronological history, account and billing information, usage and more. And al data can be consolidated from back end systems so agents always have access to a single source of truth. Agents can also see into process and actions initiated on other channels and can use that information to better serve customers from finalising a purchase to liaise scheduling field service appointments. Utilities now have insight through interactive dash board to real time data to keep customers at the core of their business. And can provide developers a library with hundreds of pre built business processes and integrations to accelerate time to value and digital transformation.
Chart a new course for the future of energy by streamlining your business.
Meet the needs of all energy eco-system stakeholders -customers, suppliers, partners and employees with a platform that fosters agile innovation across your entire business lifecycle.
Adapt and cater to rising customer expectations.
Adopt a digital first approach and scale fast with easy integration with your existing systems. Deliver customer first service to your customer community.
Streamline your Oil and Gas business and prepare for the future of energy.
Connect stakeholders and assets across the service journey and collaborate in real-time. Drive on field decision-making with on-th-go access to vital data and information.
ENERGY AND UTILITIES CLOUD
Drive customer service and engagement on a single, connected flexible and scalable platform.
Be the trendsetter for transition to energy transformation with centralized customer data, and on-time, personalized, pro-active service from anywhere, from any device.
Energy and Utilities Cloud delivers a scalable, digital and secure energy solution that adapts and scales for future energy needs.
Get access to a process repository of more than 100 preconfigured and extendable best practices
Easily connect to back office utility Billing and Customer Information Systems (CIS) with easy, drag and drop integrations
Utilise a data model with access to more than 350 extended objects specifically designed for the utility industry
With Energy and Utilities Cloud, you can take advantage of purpose-built innovations designed for an dynamic and evolving energy landscape.
Transform agents into advisors and deliver a whole new way of customer engagement.
Empower service agents with the resources they need – tools, analytics, and AI based insights, to deliver personalized customer service anytime, anywhere, from any device.
Deliver personalized customer service on a digital-first platform.
Support the entire spectrum of customers, ranging from residential customers to large commercial customers. Get a single, scalable and secure solution that delivers connected journeys and promotes self-service.
Turn customer freedom into a competitive advantage.
Offer quotes and tariffs faster than ever, by quickly processing current market pricing and customer information with a 360-view of the customer and data-driven tools.
Improve acquisition and trim churn.
Easily generate complex, multi-locational and multi-product quotes to acquire customers faster. Retain customers longer with personalized offerings.
POWER AND UTILITIES
Adapt and thrive in a dynamically evolving Power & Utilities industry.
Easily navigate the intricate utility landscape with seamless and powerful digital transformation.
Revolutionise the Utility customer experience.
Embrace digitalization and drive into future of energy transformation with a customer first approach.
Make advisors out of agents by giving them the tools that deliver a customer-360 view.
Encourage self-service and engage customers across the journey with AI, and offer multi-channel personalized service
Deliver next generation service operations and customer experience by going beyond the contact center.
Service customer needs faster in the Retail sector.
Deliver a more connected experience for customers by bringing existing systems on a single platform.
Deliver quotes and tariffs faster than competitors with data-driven tools and easily navigate multi-locational, multi-account structures.
Evolve offerings, accelerate customer acquisition, and improve customer retention by designing competitive products and services with just a few clicks.
Boost customer experience with personalised engagements and streamlined field service operations.
Become the trendsetter in sustainability.
Get ahead of your competition with innovative digital transformation that drives your business during the energy transition.
Drive energy efficiency program adoption and help customers reach their energy goals.
Educate customers and partner with them to adopt sustainable offerings and services that foster new revenue streams
Go beyond commoditization and stay current with new offerings
OIL AND GAS
Connect stakeholders and assets across every touchpoint throughout the Oil & Gas value chain. Optimize your organization for the new era of energy transformation.
Drive digital optimization across the upstream ecosystem.
Optimise communication and engagement with stakeholders across the value chain. Seamlessly connect landowners, suppliers, customers, shareholders, and the relevant compliance organizations.
Augment staff safety with tools that empower you to attract, retain, upgrade, and engage the dynamic workforce.
Reduce costs with analytics and AI to drive smarter connections across the energy lifecycle.
Boost on-site efficiency and safety.
Optimise commercial processes and deliver better service
Empower teams with digital tools that drive safety
Streamline operations and optimise asset digitization
Transform downstream enterprises.
Increase customer retention with a platform that drives personalization and growth
Optimise stakeholder relationships across all distribution channels
Lower maintenance costs, boost plant efficiency and reduce less downtimes
Remodel and enhance oilfield equipment and services.
Personalize contracts, quotes and bids and win high-margin deals
Operationalize existing investments in IoT with analytics and AI to drive business intelligence and reduce costs
Deliver value to customers with simplicity and transparency by investing in digital transformation strategies.
Develop and execute an actionable sustainability strategy.
Scale Social, Environmental, and Governance excellence to boost stakeholder engagement
Fast track progress towards achieving your sustainability goals with optimized greenhouse gas emission tracking and accounting across all your assets and locations.
Get ready for a sustainable future with a unified agile platform that allows you to pivot quickly, fast track business models, and adapts to new processes, workflows and integrations.
Common questions that we get asked often. Here are the answers.
Who can use Energy & Utilities Cloud?
Energy & Utilities Cloud is for any energy and utilities provider who wish to revolutionise the customer experience and connect the customer journey across every touchpoint.
Irrespective of what type of business model you have, whether a regulated energy company or a retail energy provider, Energy & Utilities Cloud can help you deliver connected engaging, personalized digital-first experiences across the customer lifecycle.
How do I use Energy & Utilities Cloud with my current Customer Information and billing systems?
Energy & Utilities Cloud is not a replacement for billing or CIS systems. However, you can easily integrate your existing utility enterprise systems with Energy & Utilities Cloud using out-of-the-box integration solutions driven by utility-specific data models and a repository of pre-built processes to fast track your digital transformation.
How is Energy & Utilities Cloud different from competing products?
Energy & Utilities Cloud is founded on the design methodology that built the world’s #1 CRM platform. It has been developed specifically for the energy industry. Now you get faster time to value with data models, custom industry specific apps, and out-of-the-box integrations. Build on the experience of our industry leaders for click based implementation and guidance throughout your digital transformation journey.
How so other Salesforce products work with Energy & Utilities Cloud?
Energy & Utilities Cloud plugs in easily with Marketing Cloud Experience Cloud, Service Cloud, and more. Now you can innovate faster than ever, with the full power of the Native Salesforce Customer 360 platform.
Girikon is a Gold Certified Salesforce Implementation Partner that can help you deliver an engaging digital transformation journey to your customers. Contact us today!
Questions?
Our reps have answers.
CONTACT AN EXPERT
There is a general consensus in higher education that institutions of nearly all types and sizes need to improve persistence and completion rates. While there have been slight improvements in recent years, data indicates that only half of the students complete degrees at the institution at which they start. Studies have suggested that many students complete their degrees at other institutions, taking completion to about 62%. Student departure remains a mystery for most educational leaders. They feel a compelling need to understand and fix the causes of attrition.
There is no shortage of knowledge or reference on what works in student retention. Given all that, it is surprising that rates have only gradually improved. This could be for two reasons. First, institutions are flooded with data points and may not be able to identify the ones that must be tracked or which ones help would explain the persistence patterns of their students. Second, we may lack the connections between institutional supports and students who need them to see if we are truly doing something about it.
Organize the Data Points with a Model
Student success models can be helpful for educational leaders who wish to identify the key aspects associated with student success, persistence and completion. While there are many models to choose from, one of the most talked about is Tinto’s “Theory of Student Departure”. The model helps track the student lifecycle and identifies areas where both student and college attributes can impact the decision to stay in or leave an educational program.
Tinto’s model, when analysed and condensed, suggests that there are five key areas where students may encounter challenges that disrupt their educational careers. Likewise, they may identify areas where students may have strengths that boost their success:
Academic Integration
Academic Integration in a college can be segmented into three parts: preparation, transition, and performance. These three can be connected sequentially, meaning lack of preparation can lead to a poor transition and weak ongoing performance, or they can occur in isolation, disconnected from one another. Experienced faculty and advisors probably know several cases where poorly prepared students were highly successful, well-prepared students failed, and those from both groups realized a trajectory in line with their levels of preparation.
Social Integration
Social Integration addresses the extent to which the student is able to connect with peers within the educational ecosystem. Adult learners often bond with other adults through common programs. The extent to which students have successfully bonded with their peers can be hard to read; it is not usually a one-size-fits-all model of social integration and student information systems are not typically built to collect and report the data that may be associated with this important area of student success. This aspect may also be useful when working on student faculty engagement. This form of social integration in which students feel heard, seen and accepted by faculty is important especially for under-represented groups to feel a sense of belonging at their institution.
Financial Support
Financial Support is critical to enable a student to be able to afford education at that institution.. For those who complete annual aid applications, the resulting calculations serve as a proxy for the ability to pay. The data collected for this purpose does not include factors that can help a student afford costs such as support from family or those that can hamper affordability such as need of a student to work to support a elderly dependent household. We often have a different perception of need-based aid than how students view the issue: the amount of the education bill, less the aid is the amount to be paid or financed. More often than not, it is this bottomline number that impacts students’ real or perceived ability to remain in an educational program. It can also impact the value perception of the educational experience. Is this experience worth it’s price?
Goal Clarity
Goal Clarity indicates the degree to which a student recognises why they are enrolled in certain college, and the end goal of the program being pursued. Certain institutions might assume that a chosen program or subject translates to goal clarity but data often shows that students change subjects two to three times before getting a degree.
A few of the factors that can determine whether a student may have clarity about program they have chosen are its requirements, their personal ability to meet required standards and their practical experience in that field. Faculty and advisors will spot a common situation of students feeling lost when they are unable to pursue a popular program.
Support of Family and Friends
One of the least investigated areas for measuring student persistence is the support of family. As the number of college students grows, the perception of the college experience amongst their friends and families may differ than those who come from families where college attendance is common. However, that does not mean all families don’t support of first-generation students across the board. In fact, many families place high value on college education. Having said that, there may not be an obvious relation between the program curriculum and career, time spent away from class, student services, and the potential of associated programs for providing key career skills.
Create a Framework of Indicators for Lagging
Using these five aspects of higher education as a model, it is possible to establish a data framework that measures what we know about students and their probability to continue and succeed. Lagging indicators are most commonly available data points that reflect things that have already occurred. These include grade point average (GPA), which don’t reveal student successes and struggles with certain concepts and skills. They also include the marks of courses finished in a term, unpaid fees that disallow registration for another term, abandonment of courses midway etc.
While these data may support analysis of past activities, rarely do they provide understanding of current students. For insight that is “current”, institutions need data indicators that reveal outcomes in real time.
Lagging indicator data is important. It allows the institution to conduct detailed, multi- parameter analysis to reveal student groups that may enter into high-risk situations. It may also aid in identifying remedies and support structures to support future students who may have the same characteristics. Too often, these analyses are univariate, such as GPA and one-year retention rate. Even while doing multivariate analyses, the data silos and not sufficient to form regression models with retention values high enough to explicitly establish the differences between students who continue and those who don’t. Human behaviour is complex and is driven by many factors. Consequently, analysis needs to be detailed and based on comprehensive data to allow analysts to investigate multiple factors to understand the patterns of their students.
Leading indicators allow institutions to impact persistence in real time. Awareness of a student not connecting with faculty as expected, assignments, fellow students, lets the institution to intervene and attempt to resolve the issue before the student feels isolated to a degree that compels him/her to leave. Identifying students who have pending program fees within the term, which usually happens because loans applied on parent creditworthiness, have not been approved, allows the institution to intervene and find a solution. The institution can support in bridging the gap and mitigate the stress felt by the student before it becomes overwhelming. These are but a few examples of how leading indicators can be used to impact student persistence.
Identify and Address Gaps
There is typically more data available on lagging indicators than leading indicators, which implies that we have been more attuned to collecting and using data that reflect information on something that already occurred. It must be re-iterated that lagging indicators are help in analysing patterns and suggest interventions for future students. There is far less data available and used as leading indicators, however, and this implies an emerging area of practice that demands more attention.
Analyses need to have robust and comprehensive data, yet those tend to exist in various systems/data silos. Institutions that have data warehouses are one step ahead; identifying the important data and extracting them from those systems may still be a challenge, even with solutions in place. Many other institutions that lack these data tools find themselves wishing for better insights and tools to help them collect, assemble and analyze their data. Certain areas suggest polls or surveys. While there are a number of solutions available today, these can also have limitations.
One of these is the timing of offering a survey to new or current students, when receive the data back and place those into the hands of those who need it (especially advisors). Some of these instruments allow comparisons of student responses at your institution to others, which can be helpful, but that may be outweighed by the timing, where these data then become lagging, not leading, indicators. Short polls, such as those that ask students to rate how they are doing that day with facial emojis, may capture those who are feeling overwhelmed. Longer polls, that tease out the nuances of family and friend support, shouldn’t exceed 10 questions and five would likely increase response rates. Survey overload can be avoided by good planning and timely distribution of short polls and surveys.
Connect the Dots (and the Data)
Collecting, assembling, analyzing and acting upon a robust dataset is an evolutionary process. Institutions should start with what they have and gradually augment and enhance their data and its usage as part of a quality development process. Knowing what the desired state looks like is important to creating a strong road map toward it.
Assembling a robust set of lagging indicators means getting data from multiple systems, modules and tables in to a unified dataset. Once aggregated, data analysis and visualization should reveal the interaction of the data categories within the framework. Human behavior is often complex and more often than not the decision to stay or leave a program is a mix of multiple factors originating from various parts of that experience. And there may be outside factors as well such as childcare, work pressure etc. External factors may be harder to capture through these data collection mechanisms and may not reveal the true picture. A proper assessment of the internal factors within the control of the institution will augment the analysis and sidestep simplistic, one dimensional solutions about why students are staying/leaving.
Assembling and using a robust set of leading indicators is often a tremendous challenge at the most forward-thinking institutions. Is anyone following up to check if any student needs help on unpaid balances? Does the financial aid office, who may be equipped to discuss solutions, even know that this has occurred? Is financial stress causing the student to look for additional outside work, such that they have less time to read and complete assignments? Is the early alert system complicated to use by faculty? Do residence hall advisors have a similar alerting mechanism for issues they might spot? Who is following up on these and what data do they have that will help them facilitate an empathetic and inform conversation with the student before they make a decision to leave?
Adopting a case management methodology to understand student persistence and success has been used by institutions in first-year programs. Some of the more remarkable results have linked students to institutional resources, as well as community services and supports, in a “wrap-around” approach to student success. These approaches can only work when cases are surfaced and those empowered to act have sufficient information to meaningfully interact with the student. It requires that the information from disparate systems is brought together. Improving student outcomes also requires that the care teams and staff can see the relationship between suggesting services and resources and the student’s engagement or lack thereof. Higher education. student support has been based upon a “build it and they will come” approach, as well as an invitational approach to student referrals.
Become a part of the Innovation eco-system
Girikon is a certified Salesforce Consulting Partner with extensive Salesforce Consulting experience. Get access to experts who can help you adapt fast and achieve success. Contact us today.
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CONTACT OUR SALESFORCE CONSULTANTS
Pharmaceutical innovation from Health Cloud allows pharmaceutical companies to deliver personalised engagement and support experiences to patients and reduce operational costs while assisting patients navigate through their health journey. Health Cloud connects all patient centric data on a single platform and provides intelligent recommendations to enhance support programs to help you achieve targeted results for patients. Patients can be enrolled directly by a call center agent or by using forms on the patient portal. With Health Cloud, patient liaisons can see details about the program, such as products, services and overall goals. Once patients are enrolled, they can log in to view and authorise any necessary consent forms right from their mobile app. Patient liaisons can also interact directly with patients from a single console and offer services like adherence reminders, copay programs, benefits investigation or in home support.
With Health Cloud, patients are kept informed and are supported throughout their entire journey with automated text messages and emails on progress updates. Patients and liaisons can access important resources through secure portals and mobile apps.
Access to Therapy
A new diagnosis often leaves patients overwhelmed. Patients want to have answers to questions like -How do I get started on treatment? Is the treatment affordable? How does the pandemic affect my access to therapy? Who do I approach for guidance?
Onboard quickly, engage, and scale.
Getting patients on therapy fast is critical to establishing engagement. That’s where a smooth and convenient onboarding process comes in. Guided enrollment allows service teams to provide critical resources, including insurance verification and copay coordination effortlessly. It is equally critical to create an easy-to-use patient portal for maintaining a 24/7 contact with patients. This allows engagement on any device so patients can get what they need — from relevant educational material to adherence reminders. With the Connect the Patient Experience solution from Health Cloud, you can scale patient service programs and reduce costs.
Financial Support
Many patients are anxious about the affordability of their therapy. The affordability concern ma also arise midway through the treatment. Withour proper guidance and help, they are at risk of abandoning treatment prematurely.
Educate, support, and coordinate.
With Health Cloud, pharmaceutical patient support teams can access funding sources for those in need quickly. The Connect the Patient Experience solution enables that by providing a 360-degree view of patients along with financial assistance options for specific therapies. It also suggests key information that can be shared with patients to help reinforce the benefits of staying on course of treatment, even in tough times. This allows patients to maintain the care they deserve for as long as is necessary.
Therapy Adherence
In today’s pandemic reality, it has become more difficult than ever for patients to adhere to their treatment plans, often a challenge task in normal times. The time is now right for organizations to partner with patients so that they can get the best possible outcomes.
Analyze, identify, and check in.
Analytics are key to revealing insights that can empower pharmaceutical companies to identify patients who are struggling to stay on the therapeutic course. Predictive insights can help reveal patients who are at risk of deviating from the prescribed path or simply stop treatment. With Connect the Patient Experience solution from health Cloud, pharmaceutical companies can receive proactive AI-driven recommendations for next best actions, like reminders or creating learning journeys. This will enable organizations to help patients course correct by providing highly personalized and compliant experiences.
How can Pharma Companies Drive Engagement from Diagnosis through Adherence with Health Cloud?
In today’s pandemic context, pharmaceutical innovators are moving faster than ever to engage patients with personalized insights and recommendations. Their goal is to get to the best possible outcome by making it easier to start and stay on course of treatments, no matter what the situation is.
Here’s how pharmaceutical companies can create a patient-centric experience that reduces operational costs, is compliant, and scales by therapeutic scope.
Accelerate R&D Innovation
Transform therapy development with a 360-degree view of trials. Reduce time to market by integrating teams and systems on a unified, secure platform and access real-time data on any device. Boost patient recruitment and retention with personalized communication.
The Salesforce accelerate R&D Innovation solution from Health Cloud lets life science companies connect with trials teams to finding new ways to innovate faster. Lightning allows easy configuration of the apps you need, enabling teams to collaborate during every phase of clinical development such as study design, study start up, site selection and execution. Teams have easy access to study documents and can share with staff and investigators and then store their findings on the Salesforce platform using partner apps from the AppExchange or third-party apps pulled from API libraries in integration cloud. Clinical research associates and other field personnel can stay connected 24/7 across any device. Analytics show each team member a complete view of all their activities and they can view real time status updates on study start up and subject enrolment to get data insights and determine next best actions. Clinical data is pulled into Health Cloud and shown in a streamlined patient management console letting you manage patient trials while collaborating across the trial teams. This allows subjects to have the necessary support to successfully participate. Salesforce community cloud lets you connect stakeholders to important documents and resources, quickly recruit patients and collaborate with patients and investigators within a secure authenticated portal. Marketing Cloud lets you send personalised email and text messages to keep everyone informed and up to date.
Connect Patient Experience
Deliver tailored support programs at scale, deliver personalized patient experiences, and track and monitor performance with built-in analytics and AI.
The Salesforce Connect the patient experience solution from Health Cloud lets pharmaceutical companies deliver personalised engagement and support programs across a single platform. To reduce operational costs and help patients manage their disease while navigating their healthcare needs. You can connect all your data on a single platform to drove predictive recommendations and improve support programs to achieve targeted patient outcomes. Deliver programs at scale to drive awareness with patients and physicians using Salesforce Health Cloud and enrol patients directly through a call centre agent or using forms on the patient portal.
And Patients can stay informed and supported through their entire journey using automated email and text messages through a secured and authenticated portal directly on their mobile. All while letting pharmaceutical companies have a complete view of their patients on a connected intelligent platform
Deliver rapid business outcomes with purpose-driven commercialization solutions.
Transform Virtual Sales
Provide a connected selling experience, from planning to support, on a unified platform to fast-track value and drive quicker business results. Take engagement to the next level and close more business with AI-driven actionable insights.
The MedTech industry has always been on the cusp of innovative technology for healthcare, with the usage of robotics, nanotech, and AI to build life-saving devices. Today, more than ever, MedTech organizations are under tremendous pressure to discover innovative ways to connect and advise everyone they serve faster and more efficiently – and through multiple channels during the age of COVID-19.The pandemic fortified existing trends, such as the necessity for boost efficiency, bolster device effectiveness, and deliver a higher ROI. MedTech companies are now facing new demands to work with healthcare organizations in a hybrid environment. Medtech companies are also embracing innovative patient engagement models to support healthcare providers, both during, and post treatment. They need to be flexible to meet the dynamic and rapidly changing needs and expectations. And most of all, they also require a holistic view of data, facilitate collaboration across teams, and the requisite digital tools.
That’s where an all integrated CRM platform like Salesforce comes into play. More than forecasting and managing customer contacts,
Salesforce securely connects data from disconnected systems and delivers a unified experience to providers, patients, and partners on their channel of preference. This enables MedTech businesses to connect teams, integrate different data sources across existing systems, and deliver intelligent insights.
Let’s explore how Salesforce helps Medtech companies drive business excellence, streamline innovation, deliver tailored experiences, deliver value, and boost efficiency.
Drive business excellence with digital, connected experiences
Seles models were adapting to change even prior to the pandemic. The only change now is that pace has accelerated. Consolidation amongst hospitals with adoption of enterprise-wide subscription-based models started to happen. Today, purchase decisions are moving faster now. And safety protocols are resulting is sales teams virtually interacting with decision makers. On top of that, tighter budgets means healthcare providers are now more demanding. They expect the devices they buy to deliver improved patient outcomes at a lower cost.
To move forward, it is imperative that medtech businesses have a holistic view of their customers to better understand their needs and consequently provide personalised engagement and service.
The Salesforce platform acts as a knowledge-sharing center, enabling sales teams to drive business excellence by taking advantage of a 360-degree customer view while working off the same platform.
Streamline your technology
Many MedTech organizations depend on multiple technology systems that don’t always work well with each other or deliver an engaging customer experience. Standardization of data from legacy systems on a unified platform helps make information easier to manage.
Salesforce solves this problem of dealing with multiple systems and consolidates data by seamlessly integrating data from existing solutions. Salesforce Customer 360 connects all touchpoints of the customer journey. These include manufacturing, supply chain, marketing, sales, clinical and service. With a unified view of all data, businesses get better visibility and are able to maintain relationships better across the business. Not only that, it also delivers consistent, personalized experiences.
A flexible and scalable platform like Salesforce accelerates business excellence, fosters collaboration, and empowers teams. Not only that, you can also build on top of the Salesforce platform with new functionality with new apps, for internal staff, partners or customers. This allows you to:
Take advantage out-of-the-box services. Easy to use drag-and-drop functionality enables anyone on your team to develop apps without even writing a single line of code.
Drive innovation. Stay focused on high-value projects with available and tools and apps.
Drive governance and compliance. Out-of-the-box functionalities like integration and identity services ensure app development follows requisite guidelines.
Advise customers with actionable insights
Those tiny moments matter the most. That’s when access to accurate information is critical – whether you’re a physician in the middle of a procedure, a staff member who needs to transfer stock, or a patient beginning their treatment journey with a wearable device. With Salesforce, reps can access valuable, actionable data and insights from a single platform to best serve customers in a connected and intelligent manner. That lets MedTech companies act at speed and scale.
The starting step to accomplish this is to aggregate data. Salesforce pulls in information from across the ecosystem so that everyone has visibility into:
Real-time sales information that delivers production, marketing, and service team needs
Research and development processes that impact production, quality assurance, and licensing
Patient and clinical staff feedback that boosts evolution of devices and services
Integrates Artificial intelligence that delivers critical data analytics and insights. These insights include predicted outcomes, recommended course of action, and automated workflows. From a single console, teams can deliver simpler, smarter and faster interactions.
Start selling smarter and drive ROI
In the fast-changing Medtech industry, businesses must meet increasing customer expectations for better patient outcomes and improved ROI quickly and efficiently. Digital tools accelerate the sales cycle and deliver critical insights in an agile framework, even while working in virtual or hybrid selling models.
Salesforce delivers a 360-degree view of customers and provides teams with deeper insights into customer activity and subsequently drives value. AI-based intelligence predicts sales activity, forecasts growth, and reveals areas of opportunity. When sales teams can personalize interaction and sell proactively, businesses can foster deeper relationships and build customer trust.
With Salesforce Customer 360 you can:
Get next best actions. Teams can access each customer’s detailed account history for accurate forecasting along with recommended next best actions. AI can prioritize sales activities and spot new opportunities to help close deals faster.
Stay close to current and prospective customers. Reps can increase the reach and frequency of selling activities, thereby improving account and territory performance and later assessing effectiveness based on insights from flexible dashboards.
Gain real-time insights into market conditions. Reps can compare territory performance with forecast and industry data in a real-time view.
Quickly onboard new team members. New reps can train in a centralized location for sales and enablement.
Salesforce speeds up the procurement cycle and helps reps stay close to current customers while prospecting new ones.
Improve engagement with personalization
Medtech businesses were already becoming more involved in the patient journey by providing services that helped patients use devices properly. But in 2020, the ability to engage virtually became even more valuable as HCPs adapted to remote patient monitoring during the pandemic. In addition to telemedicine and hybrid treatment models, digital tools that engage patients before, during, and after care are poised to become the norm.
Salesforce enables medtech organizations securely log patient information and facilitate virtual, hybrid, and in-person treatment. For example, patients can request data to stay better informed about their health and actively involved in care decisions. Patients can also access product details on mobile apps and community websites and connect with other patients with similar health conditions. This creates peer to peer personalized experiences at every interaction point.
In one example, a remote monitoring sticker helped medical professionals track the symptoms of sick patients recovering at home. With Salesforce, their agents could answer questions about the device from patients who were reaching out to the company directly. The 360-degree view enabled agents to create a case and provide streamlined services.
Salesforce Customer 360 captures contact information and communication preferences to keep everyone up to date on new products and solutions. This also allows Medtech businesses to nurture prospective patients by guiding prospects to the right products.
What’s next?
The pandemic may have changed how Medtech organizations engage with providers and patients, but customer-focus is still at the heart of everything they do. Salesforce Customer 360 is far from your traditional CRM: You can connect teams and integrate data on one flexible, secure platform and deliver a unified experience for providers and patients alike.
Salesforce can help you go digital fast, accelerate value, and transform your business. With greater across the value chain, you can manage commercial processes, build provider relationships, and engage with patients in the most intelligent, efficient, and personalized way. This all leads to better outcomes for your business, your customers, and their patients.
Get in touch with a Salesforce Implementation Partner today.
With Vaccine Cloud, healthcare organizations and governments can more efficiently manage supply, delivery, execution, and logistics of vaccine programs and communicate faster wit beneficiaries, all on a platform that is trusted, secure, flexible, and quick to deploy. As more and more vaccine doses become available, people can pre-register for a spot in the queue. This allows healthcare organizations and governments to quickly and objectively schedule programs and forecast inventory at scale. Recipients can be sent personalized sign-up invites to enable them to schedule appointments directly. When they arrive for an appointment, clinical staff can access their medical records and get a 360-degree view of their immunization history and personal health information. Clinical staff can then take advantage of the latest public health guidance measures, allowing them to follow best practices and deliver great care. They can also update the recipient’s record to reflect any dosage specifics and administration information. Key metrics from these processes provide clinical officials with insights on the progress of their vaccination programs. These insights can then be swiftly converted into action based on reported health concerns, availability of stock, and vaccination preparedness.
Key Components of Vaccine Cloud.
HEALTH COMMAND CENTER
Get a complete view from a single dashboard to manage your vaccination program better.
Health Command Center gives governments and healthcare organizations a complete 360-degree view of vaccine management to drive data-driven decisions. You can use up-to-date vaccine inventory data and demand forecasts to streamline and optimize your vaccine program.
· Drive data-driven decisions based on vaccine needs and availability
· Ensure rapid response with a 360-degree view of vaccine programs
· Centralize all data into a single dashboard to drive faster responsiveness
VACCINE INVENTORY MANAGEMENT
Drive rapid mass vaccination with accurate forecasting.
Vaccine Inventory Management helps healthcare organizations and governments to ensure availability of stock and maintain adequate supply of doses, syringes, and PPE levels. It can also assist in forecasting demand, help reduce wastage, and rule out surplus supplies.
· Take advantage of a single solution for planning and prioritization
· Use Salesforce’s intrinsic robust inventory management to manage stock
· Streamline supplies to forecast demand and trim wastage
VACCINATION APPOINTMENT SCHEDULING
Centralized scheduling to drive efficient vaccine distribution.
With Vaccine Cloud healthcare staff can now easily conduct health assessments. It also allows you yo assess eligibility of recipients and schedule appointments. Not only that, acquiring digital consent and ensuring vaccine availability as and when needed is now easy.
· Manage registration and eligibility of recipients
· Pre-screen recipients and capture digital consent
· Drive on-demand scheduling with QR codes for contactless visits
ASYNCHRONOUS REGISTRATION AND SCHEDULING
Securely scale vaccination registration.
Through a robust and comprehensive web experience, organizations can gather recipient registration information, apply eligibility and inventory rules, and notify them via personalized emails about when an appointment slot is available.
· Streamline vaccine registration with a scalable and equitable process
· Take advantage of eligibility and prioritization and to connect people to appointments effectively
· Scale your program in-person, online or through call center registration for all recipients of your community
CLINICAL VACCINE ADMINISTRATION
Gather accurate vaccine information and prepare for distribution.
Clinical Vaccine Administration ensures clinical professionals are trained adequately before vaccine administration to prevent onsite bottlenecks. Data analysis tools allow vaccine administration agencies to assess readiness, log and track vaccine allotment, and analyze results.
· Augment safe vaccination practices with pre-arrival screening
· Analyze community-wide vaccine outcomes in conformity with public health guidelines
VACCINE OUTCOME MONITORING
Monitor post-vaccination outcomes with data capture.
Enable healthcare organizations and clinicians to follow up with recipients with surveys to assess their health outcomes. Streamline digital surveys with email, web, SMS and phone.
· Log recipient experiences with surveys and manage health outcomes
· Streamline communication amongst officials and the public in case of post-vaccination events
ENGAGEMENT AND AUTOMATION
Engage the community throughout the vaccination journey.
Empower health officials to interact with the community through notifications, and launch education and outreach campaigns. Ease staff burden by automating repetitive communications, such as dose reminders.
· Notify people for the next dose
· Alert delivery agency managers to replenish stock based on appointments
· Track recalls and trace back needs from adverse events
VACCINATION VALIDATION
Generate and verify health credentials for transparent proof of vaccination.
Generate health credentials during the process of vaccine administration.
· Capture and manage digital credential records
· Verify health credentials for proof of vaccination
· Integrate seamlessly with prevalent Digital Credential standards
Here’s a look at how Vaccine Cloud Helps deal with challenges to implementing Vaccine Programs.
Vaccine Velocity
In the current context of the pandemic, it is imperative for governments, public health groups, and healthcare organizations around the world to efficiently and effectively manage their vaccination programs.
Once the vaccines are developed, there are several other challenges to consider.
Overwhelming demand: Public health groups are under immense pressure to deliver vaccines. Healthcare groups and agencies must manage their inventory better and administer vaccines to the appropriate groups while preventing any wastage. Delivery and logistics challenges: It is imperative to maintain vaccine quality throughout its journey from production, to packaging to storage and distribution to streamline the entire supply chain. Clinical staff shortage: COVID-19 vaccines follow-up doses. Existing systems and staffing plans are not designed to handle the distribution and delivery of multistage vaccines to billions of people in a short period of time. Vaccination outcome monitoring: It’s essential to capture data on recipient experiences, health results, and outcomes once they are vaccinated. Communication challenges: High volume of vaccination programs makes consistent communication with high-risk populations about the program a daunting task.
Addressing the challenges
Public health organizations and private businesses must collaborate to tackle these challenges. Salesforce launched Vaccine Cloud with an objective to facilitate that coordination. With Vaccine Cloud, health organizations and groups can easily design, launch and manage vaccine programs from start to finish. Vaccine Cloud takes advantage of native Salesforce products to empower healthcare providers, businesses and governments deliver vaccines at massive scale efficiently and equitably.
Solution What It Does Why It’s Important Health Command Center It shows vaccine inventory levels and forecasted vaccine needs in a unified single console. It helps health organizations to make data-driven decisions based on vaccine needs. Vaccine Inventory Management It forecasts demand for vaccines and related supplies. It trims product wastage and prioritizes the deployment of inventory. Appointment Scheduling It schedules and manages vaccine appointments, acquires digital consent, and helps clinicians to establish eligibility of recipients. It encourages recipients to do self-service and promotes on-demand appointment scheduling. Clinical Vaccine Administration It trains medical staff for vaccine administration before administration of vaccines, manages overall community health, logs and tracks delivery and administration of vaccines, and analyzes community-wide results. It promotes pre-arrival digital screening and safe vaccine administration practices. Vaccination Outcome Monitoring It captures data on recipients post vaccinations. It helps clinicians to swiftly follow up on recipients if there’s a health concern or a emerging trend in the wider community. Health Notifications It delivers personalized outreach campaigns, sends reminders to recipients, and alerts clinical staff on restocking needs based on future vaccination schedules. It automates repetitive communication and eases staff burden. Digital Credentials It provides verifiable, trusted, and secure certifications that let participants easily share health or vaccination status easily, privately and securely if they choose to do so. Allows organizations to safely reopen public places.
Girikon is a certified Salesforce Consulting Partner and can help you effectively and efficiently manage your vaccination programs. We will be happy to answer any questions you might have about Vaccine Cloud.
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We know that time is critical, so collaborate with us to help you deliver an effective and efficient vaccine program.
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Background
The manufacturing industry is a vital cog of the global economy. Globally, manufacturing output exceeds $35 trillion across the 34 largest manufacturing regions. This sector is also on the verge of renewed productivity, innovation and efficiency as technology innovation heralds the next generation of manufacturing in an connected ecosystem powered by intelligent analytics.
Salesforce Manufacturing Cloud was designed with an intention to help drive this transformation with a solution specifically designed for manufacturers to unify accounting and forecasting for greater transparency and collaboration across their entire ecosystem. This unified platform provides a clear view of customers with account-based forecasting solutions that enable them to precisely forecast, plan, and drive improved business outcomes.
What is Manufacturing Cloud?
Salesforce Manufacturing Cloud is a new offering from Salesforce, specifically designed for manufacturers. It is an AI-powered, cloud-based manufacturing platform, built to take the industry to the next level of digital innovation.
Unify customer-centric operations across the organization
Prebuilt objects, frameworks and processes for manufacturers
Unmatched innovation, including minimal-code tools and integrated AI
Helping manufacturers align sales and operations
One of the key success criteria in the manufacturing industry is building great products great products and meeting market demand with efficient production and fulfilment. The first step in that process is to ensure accounting teams have holistic visibility of the book of business for a customer. That includes ongoing business, business run rate and potential opportunities. This visibility translates to more accurate forecasting, more predictable outcome, and eventually, more revenue.
Predictability is the top priority for all stakeholders in the manufacturing ecosystem. Customers want to be sure about pricing, availability and delivery; distribution partners need efficient delivery channels; sales teams need pricing based on real-time volume assumptions; and operations teams want to build and procure components based on the most accurate forecasting.
To achieve all this, manufacturers must have a clear understanding of the entire shipment history of a customer, current production plans, and production forecasts. One of the key challenges most manufacturers face is information and data stored across multiple systems such as ERP, CRM and SCM. And with the involvement of various teams, the whole process faces resistance and makes the sales and operations process hazy. And to make things worse, those closest to the customer- sales and distribution partners are not accurately represented.
In the current manufacturing ecosystem, there is gaping opportunity to link customers, sales teams and distribution partners to change the entire operational paradigm. Going forward, manufacturing leaders around the globe will set a new standard for connection and engagement with their customers. To achieve this would require complete access to previously stored data and to be able to extract insights out of that data.
How Manufacturing Cloud works
Manufacturing Cloud was created to align sales and operations, to improve the sales forecasting process for both current operations as well as new business opportunities, and to extend the new process to partners. Here’s how.
Sales agreements allow manufacturers to unify current business with data stored in external systems such as ERP with agreement terms so both accounts and operations teams have a 360-degree view of the customer. Sales agreements are automatically updated with changes, thus providing a single source of truth. Account teams can now manage the full sales agreement cycle with clear visibility into promised and actual order volumes. They can also view the performance of the agreement vis a vis the forecast and other metrics.
Account-based forecasting provides insights across the business to allow operations, sales and finance teams to get more accurate forecasts. Account teams can easily update changing customer needs based on market demands, which in turn allows the productions team to adjust plans and estimates in real time, thus making transactions, profits, and revenues more predictable.
Many manufacturers also sell their products through a fleet of distributors and dealers who have feet on the ground and true knowledge of changes in customer demand. Manufacturing Cloud integrates them into the forecast process with a pre-built collaboration driven community template.
With this revolutionary capability, manufacturers now have an opportunity like never before to get real-time insights into product and customer performance, and the agility to translate these insights into action. That’s the hallmark of an agile business.
Intelligence at the core
Manufacturing Cloud is a key part of Salesforce’s design philosophy – Customer 360, which allows manufacturers to deliver smart field services, channel management, B2B Commerce, and much more, on a single platform across their business.
One new feature of Manufacturing Cloud is Einstein Analytics for Manufacturing. Account managers can now get intelligent analytics with KPIs across important data sets like account health, market penetration, price information and demand insights. By unifying and analyzing these data points, account managers can proactively engage with customers to grow the relationship. Also, by identifying these key trends, account managers can recommend upsell and cross-sell opportunities.
The analytical ability is integrated directly into the business process of the account teams that provides real-time insights into sales agreements, forecasted performance, and customer interactions to predict the overall health of the business relationship.
In the past, account teams obtained this information in chunks from different sources and in various formats, and often outdated. With Manufacturing Cloud, manufacturers now can embed it into their entire business process.
With Einstein Analytics the platform is flexible and adaptable to cater to changing business needs. The insights around products and customers, will drive forecasting accuracy.
Manufacturers today need to navigate greater complexity and the disconnected manual systems of the past won’t work in todays connected world. Leading manufacturers are
Manufacturing Cloud enables all manufacturers to do capturing, integrating, and analysing data from across their organization to drive better business outcomes. All that with a single platform for unifying, exchanging and acting on information. It’s the force driving digital innovation and the next generation of manufacturing leaders.
How can Manufacturing Cloud help my business?
Unify the digital journey on a single platform.
Build a unified view of your entire business, transform service experiences, simplify partner engagement, and make data-driven decisions with Customer 360.
With Manufacturing Cloud you can strengthen partner engagement, streamline and monetize service, unlock data for greater impact, and increase employee productivity and agility.
MODERNIZE COMMERCIAL OPERATIONS.
A unified platform will accelerate your sales cycles makes it easy for customers to do business with you:
Manage recurring business on a single platform that is designed for manufacturers
Track performance against sales agreements
Forecast demand
SIMPLIFY PARTNER ENGAGEMENT.
Suppliers and partners are key elements of the manufacturing value chain. Improve performance with:
Streamlined and collaborative business processes
Shared visibility of agreements, orders, cases and forecasts
Channel incentive programs
TRANSFORM THE SERVICE EXPERIENCE.
Manufacturers need to offer unified experiences to customers, partners, and employees. Transform your experiences by:
Automated service processes and self-service to Improving satisfaction
Improve field service performance while minimizing disruption
Discover new service revenue streams on a unified platform
ENABLE THE WORKFORCE OF THE FUTURE.
Attract top talent and empower them by providing employees with the tools to do their work from anywhere:
Deliver productive, collaborative experiences on a single platform
Scale expertise through knowledge and information access, analytics, and AI
Ensure compliance and drive efficiency with business process automation
UNLEASH YOUR DATA.
Unlock disparate data and make faster, smarter decisions with AI-driven intelligence:
Deliver data when and where it’s needed across your business
Acquire insights with integrated analytics and AI
Transform insight into action by engaging on a unified platform
Key Features of Manufacturing Cloud
Forecasting Frameworks
Get a complete view of predicted volumes and demand.
Sales Agreements
Build a source of truth for your business.
Manufacturing Data Model
Loaded with prebuilt objects, frameworks and processes for manufacturing.
Embedded Analytics
Make quick, informed decisions with out-of-the-box dashboards
Digital Process Automation
Deliver manufacturing centric experiences and automation.
Rebate Management
Grow trusted relationships with channel partners with powerful incentive programs.
Want to know more about Manufacturing solutions from Salesforce?
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Companies of all sizes are transforming the way they do business digitally with innovation in technology, in an attempt to engage customers in a new way. Enterprises are adopting a go-digital first approach with best in class out of the box software. Salesforce CRM happens to be one of them.
Educating yourself about Salesforce is one thing. Understanding which products, applications best suit your unique business needs is another matter. Which is why almost most Salesforce customers turn to Salesforce experts to seamlessly enter the Salesforce eco-system. These experts are called Salesforce Implementation Partners. Over the last decade, Salesforce has nurtured a vast network of it’s implementation partners across the globe that help businesses achieve their business goals.
Here's a look at some of the typical questions early adopters have about working with a Salesforce implementation partner.
What is an implementation partner?
To put it simply, an implementation partner is an firm that has been vetted and approved by Salesforce to implement their solutions for businesses on their behalf.
Every implementation partner specialises in certain areas of technology, industry, or application. Which means, there are Salesforce implementation partners to address every need, business, industry and product.
Why engage an implementation partner?
Salesforce CRM solutions cover the complete spectrum of business operations. These include but are not limited to sales, marketing, service etc. Each product can be further expanded by third party add-on applications and cross-platform integrations.
To put it in a nutshell, the Salesforce ecosystem has endless capabilities. The challenge is of aplenty – to select the right product with the features and functionality that best suit your needs.
A larger organization may already work with multiple technology-based solutions because of larger budgets and diversity in lines of business. They may need guidance in understanding how a particular Salesforce product, say, Sales Cloud, can seamlessly integrate with their existing systems without causing any conflict.
A smaller company on the other hand may be scaling up rapidly and will quickly realise that continuing to work with spreadsheets will not support their growth objectives. They would soon realize that they would need to automate some of their processes, and/or develop more personalised and engaging customer experiences. Implementing a CRM solution for the first time can feel intimidating.
It is almost impossible for your internal teams or staff with no prior experience with Salesforce to consider all the variables involved in an implementation and also be able to implement a new instance of a highly configurable CRM platform. Hiring full-time resources to embark on the implementation process can also prove be an expensive option.
These are some of the operational reasons that most of the Salesforce customers depend on Salesforce Implementation experts.
Bringing in a partner late in the game may prove to be detrimental to your growth plans. For you to derive maximum benefit of such a powerful and configurable platform requires close collaboration not just internally, but also with your implementation partner. The best way to do the implementation is when the journey begins together.
When is the right time to hire an implementation partner?
As early as possible.
As is true with any big investment, first you need to do your due diligence. Understand what needs should be met, gaps to close, or issues that need to be addressed. Establish a vision of what you want to achieve with the Salesforce implementation. Next, determine how would you execute your vision with Salesforce, which is where the partner comes in.
As soon as you estabish your goals, it’s time to bring in a partner. The right Salesforce implementation partner won’t just expedite the how, but they will also help you to sharpen your vision. They’ll help you get a clearer understanding of success metrics, establish realistic goals, and provide guidance on appropriate products. Finally, they’ll chalk out a sound project timeline for your entire implementation journey.
Meet with multiple prospective partners. Assess them on key parameters like industry experience, certified consultants, years in business, reviews, number of successful implementations, their post-implementation training and support strategy. Get a sense of who they are and how they work. This is a crucial relationship for your business, so don’t compromise.
How do I know which is the right partner for me?
Some Salesforce Implementation Partners have generalised Salesforce capabilities. And some would specialise in particular areas or functions of the Salesforce platform. Some might specialise in Sales Cloud and Financial Services Cloud. Others might have expertise in harnessing the combined powers of Marketing Cloud and Einstein.
Here are some pointers to guide you on what to look for in a Salesforce Implementation Partner:
Industry expertise
Does the Salesforce partner have experience working in the same industry as yours for other customers? Can they offer customer testimonials or case studies from similar projects?
Salesforce expertise
Does the partner have enough experience with the specific Salesforce solution that you wish to implement?
Technical expertise
Does the partner have the necessary technical capabilities to implement your Salesforce solution through customization, third party app integration or integration with other business systems within your organization?
Proven Methodology
Does the partner have a proven process methodology for Salesforce implementation and training? Do they implement using an Agile framework evolving with every iteration using a collaborative approach?
Ongoing support
What level and type of support are they providing to their existing customers? Do they provide 24/7 support?
Pricing and Budgets
What is their pricing model? What is the average size of the projects they have executed? Do they fit into your long-term budget?
What a Salesforce Implementation Partner Does?
Here are some of the things your Salesforce Implementation Partner will do as a part of their overall implementation:
Work with you closely to establish your long-term and short-term goals for your implementation
Document your existing business practices and make a detailed note of your specific requirements
Assess your existing systems and business operations and recommend any changes that may help you to achieve your goals and improve the efficiency of your workflows
Work closely with key stakeholders, adopting a collaborative approach to integrate Salesforce with your existing systems
Train your teams on the new platform
Salesforce implementation partners have extensive experience on the Salesforce platform across industries solving unique challenges in varied business environments. They know what it takes to execute and deliver a successful Salesforce implementation. A qualified partner can help you to avoid common pitfalls and get you up and running quickly.
What challenges might I encounter during implementation?
Salesforce has been around for decades now and it’s a known fact that bringing in a partner early in the game mitigates may of the implementation risks and challenges that may emerge along the way.
What is also important is to be clear on what you want to achieve over time and how you measure success over that journey. Most often, confusion or dissatisfaction arises from a lack of understanding on part of the customer on clear goals and measurable metrics.
If both you and your partner are not on the same page, its opens doors for unnecessary assumptions, and confusion and misunderstandings on timelines and system features can arise. This only complicates the process of achieving objectives and reaching success benchmarks that your set out with. Salesforce implementation is an expensive roll out and it’s a two-way street. Both you and your partner need to be transparent and work in close collaboration to make it a success. Never hesitate to ask the same questions. The Salesforce implementation process can be highly technical and it is only natural to seek precise clarification.
Just as you place your customers at the center of your business, partners place you at the center of theirs. They measure their success by your satisfaction levels. Customer success translates to partner success.
As it true with any successful relationship in life, this implementation partnership too thrives on open, honest communication from day one.
Girikon is a Gold Certified Salesforce Consulting Partner that provides expert guidance and support throughout the client’s growth journey. Get in touch with one of our experts today to know more about how we can help you.
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