Humans are a bit resistant towards the changes and we don’t adjust towards change easily. When one is in their comfort zone, then it is hard to get them out and put in a different & new zone. Taking my friend’s example, she worked on excel sheets for over 4 years and one day her organization switched to a new solution and asked all employees to manage their work on that new solution only. That new solution was Salesforce. I know about Salesforce and its benefits so if I was in her place, then I would jump out of happiness. But she was not aware of it so she was finding it hard to adjust to the Salesforce Solution. Well, we know that using Salesforce with the business process, not only improves the efficiency but also create a transparency among the department heads so that they can administer and take action when required. It doesn’t matter how awesome your new Salesforce Solution is if your employees don’t use in their day to day activity. So, it is important to follow End-User Adoption techniques so that your employees can make the most of the Salesforce Solution. You can improve End-User Salesforce Adoption by the following methods: Proper Training / Guidance to the End users: It is important to provide full-fledged training, especially to the immediate end users before switching to a new Salesforce solution. Video, tutorial, live demo on UAT or Developer Mode proves to be quite beneficial and helps a lot in adapting. One can also provide customized training for different users depending upon their permission, groups. When the employees attend the training, they share their doubts, feedback about the solution which in turn helps in making the solution even better for the employees. Proper User Documentation: It is a common phenomenon that most of the said things in any meeting, training evaporate from the human mind in a given period of time. We tend to remember few things while other parts are lost. Suppose you gave training to your employees about the new Salesforce Solution but there will be a chance that few of your employees get stuck in some functionality and they don’t have anyone to ask for help. Well, in that case, their productivity is hampered and time. So, it is always better to provide User Documentation of newly developed Salesforce Consultant or Salesforce Solution so that they can refer the document whenever they get stuck. Implementation of new solution with ongoing work process: While designing a new Salesforce solution for your organization, try to blend the existing business process flow and new solution together so that the employees can get used to the new system while performing their day to day activities. Make your users understand the importance of new solution: When there is demand, then there is a supply and the same applies here. When you sense need for implementing new solution equipped with new technology then you go for the new solution and implement it with the existing business process to ease the ongoing flow. It is also important to explain the need for introducing a new Salesforce solution and what benefit can one achieve from the new solution. That’s all for this article, in case you need Salesforce Consultant or Salesforce Implementation Partner, then please feel free to reach out to us at sales@girikon.com

It is a worldwide truth that Salesforce is World’s number one CRM. It will be quite obvious for the business owner to go with Salesforce CRM for their business. If you need clarification on why you should go with Salesforce CRM, then please check out my previous article here. Let us now assume that you will use Salesforce CRM for your business for the sales management. Now, its functionality is not limited to sales management only, you can expand its functionality depending upon your business model. Salesforce CRM will not only boost your sales process but it will also display the loopholes in your business process like cold leads, lost opportunities, contact or leads having insufficient data, etc., through “Reports & Dashboards”. You can generate a lot of reports based on different parameters and apply various filters and know what needs to be fixed to improve the efficiency. Like this there are many features of it which can improve your process. To offer timely services, you can make use of case management, where you can set the priority of the case and assign to the concerned agent. So, for every problem there is a solution available with the Salesforce. Can I implement Salesforce on my own? The answer is easy. Yes!!! For sure you can configure and setup Salesforce CRM for your business. But to take the full advantage of such a good CRM you will also need assistance from a Salesforce Consultant. A Salesforce Consultant has comprehensive knowledge & experience in Salesforce and knows every in and out of it. You can bring the hidden features of the CRM on your table so that you can juice it and bring maximum profit. How hiring a Salesforce Consultant can help you? So, you can implement Salesforce CRM on your own but for making use of its full capacity, it is also recommended to hire a Salesforce Consultant. Save the time of your colleagues: When you implement a new system and need immediate result then you have to learn to operate it quickly so you attend training of that system. Now, this training part is newly added to your old routine so now your colleagues will provide undivided attention to training and normal job responsibilities. Now, hiring a Salesforce Consultant is beneficial in this case. If there was no deadline for achieving result, then you could have gone with the training and invested a good amount of time. But, now you need result soon so Salesforce Consultant can do the setup, customization to yield a solution and your team can focus on their job. Going with Coding standards: Hiring a Salesforce Consultant also means that whatever customization they are doing is following the best practice which means your system is protected from web hacking, making your software stable and the quality of the software is also improved. Fast Support & Maintenance: After implementation, customization your system was working really well. Now after some time, you start facing some issue which is hampering your production and efficiency. So, with the help of Salesforce Consultant, you can always rely on them for support. How hiring a Salesforce Consultant Increases ROI? Adapting New System: You have implemented Salesforce CRM for your business. Now after proper training and guidance when your employees will start using that system then it will improve their efficiency, redundant data will get reduced, you can track their work (leads, opportunities), know their pipeline. You will have a better idea of your business flow. You will come to know about the issues faced by your employees and then you can also work on it. So, this is also increasing your Return on Investment. That is all for this article, in case you need Salesforce Consultant for any Salesforce related work, then please feel free to reach out to sales@girikon.com

For any sized business, one should have a robust and efficient CRM (Customer Relationship Management) software solution to increase the productiveness and revenue of your organization. Now the question comes to one’s mind is which CRM to choose for your business? Selecting an ideal CRM is utmost crucial for your business as with the help of this tool you will manage your leads, customer services, sales, etc. According to the Gartner Report, the Customer Relationship Management Software Market Grew 12.3 % which means people all around the world are relying on CRM for managing their business. There are abundant of CRMs available to serve your business needs but one should be careful while selecting the right CRM for your business. Before proceeding towards an ideal CRM, let us understand few important parameters which you should check before selecting a CRM. Available for any (small/mid/large/) scale business or Non-Profit Organization. Pricing Features like lead to opportunity management, Reporting Management, Customer Service Management. Automation of the CRM as per the need for Workflows, Approval, Flows, Triggers, etc. Report Generation, Sales forecast, etc. Integration with Social Media Platform, Email Marketing Platform. Ability to implement a new feature on CRM by installing 3rd party tool or by customization. Overall security of data. Compatibility with all devices and available as an app for the mobile user. As per the recent article “Best CRM Software 2018”, it is understood that Salesforce.com’s Customer Relationship Management (CRM) service is the best CRM for your business and it matches with the above mentioned parameters as well. In this article, I will be explaining to you why you need Salesforce Services for your business and how it will help you in the long run. Talking about the Salesforce CRM, it helps in the lead to opportunity management, getting reports by taking various parameters into consideration. If you need any particular feature in your CRM which can enhance the process, then you can also install a third-party app from the AppExchange. You can also take help from Salesforce Consultants who can assist you in guiding and developing a complex solution in Force App Cloud.com. These solutions make your CRM even powerful. Salesforce also offers Community Cloud with the help of which you can connect and collaborate with your clients, vendors, employees to form communities. You can handle articles, FAQs for your portal easily and your customer can find the solution to the general problems on your portal itself. Your customers can also create cases from your portal (community) and that case can be assigned to the agents or the case can be escalated based on the workflow. With the help of Community Cloud, you can offer the best customer support services to your customers and boost up your sales. Next we have Salesforce Marketing Cloud, with the help of which you can manage various email campaigns, Social Media Marketing, Advertising, B2B Marketing Automation for lead generation, product promotion on various social media platforms, and much more. You can shoot emails for different purposes and track their report. It is always beneficial to have some forecast, logical recommendations with an explanation, about your business so that you can avoid taking the wrong decision which can affect your sales figure. Einstein Analytics does the same for your business by prediction. It analyses the data in the system and then gives you the recommendation for your business. Now we have come to the end of this article, I hope this will help enlighten you about the Salesforce Services and how it can benefit your business. In case you need help in any of the above Salesforce Consulting Services, then you can surely contact us. We are a Salesforce Consulting Partner and offering out-of-the-box solutions.

Girikon boasts of a strong Data Management Practice when it comes to handling CRM data. With a strong team of Data Architects, Data Specialists, ETL Experts and Data Stewards, we have successfully walked hand-in-hand with our clients in helping them define & implement custom-fitted Data Management Strategies. We aim at CRM deployments that are high performing, scalable and adhering to security protocols, data privacy and third-party compliances that matter in your industry like Payment Card Industry (PCI), the Health Insurance Portability and Accountability Act (HIPAA) etc. We have extensive experience in Data Extraction, Transformation and Loading (ETL) data from a wide variety of sources including legacy applications, ERP systems, CRMs & other web content, Standard relational databases, NoSQL Database (MongoDB), on premise/cloud-based applications, Files (e.g. XML, Excel, CSV, flat files) and web service APIs. Our Enterprise Data Integration skills extends to cutting-edge ETL tools including Talend, Informatica etc. and support delivery of reliable data integration solutions to our clients across the globe. Girikon’s Data Services include: Data Integration Services using Talend/Informatica – Girikon’s team of experts provide scalable data integration and data quality solutions for integrating, cleansing and profiling of all kinds of corporate data using Talend & Informatica. Master Data Management Services – Our MDM services include consolidation of data across various businesses in an enterprise using Talend or otherwise. We help create a single “version of the truth” for our customers. Application Integration Services – Using Mulesoft, we specialize in providing a common set of application integration tools to build a service-oriented architecture, to connect and manage services in real-time. Data Preparation Services – These services include manipulation of data into a form suitable for further discovery, visualization, processing and enrichment. Data Migration from various orgs in Salesforce – We have successfully completed several enterprise-wide business consolidation projects for our customers. Along with the Salesforce system development to meet the required business needs, we have gained thorough experience in migration of the related Data to enable synchronized business. Data Migration from different CRMs like Sugar, MS Dynamics to Salesforce – In addition to inter-org migration of Data within the Salesforce environment, we are also adept in migrating data from other CRMs like Sugar, MS Dynamics etc. to Salesforce. Data Stewardship Services – Of late, we have seen a surge in demand for Data Stewardship services requiring resources to be responsible for maintenance and quality of data required throughout the organization. By scaling up to serve the needs of our existing accounts in these areas, we now have developed a dedicated team of Data Stewards who are ready to become custodians of your organizations data in a way that would facilitate your growth. End-to-End ETL (Extract, Transform and Load) Services – While as mentioned above, we can take up activities in parts if that is the business need, what we exceptionally excel at is end-to-end ETL processes. Using Talend, Informatica etc., we would love to help you to eliminate the silos in your business, bring in data from multiple sources and Load to Salesforce for a consolidate view resulting in good, well-analyzed decision making. How Girikon, as a Salesforce Consulting Partner Helps Organizations looking at any kind of Data Services in relation with Salesforce can reach out to Girikon for assistance with consulting, design, execution and training in the above mentioned areas and rest assured of quality deliverables. ETL – Extract data from multiple, varied sources, transform it as required to meet the need and then Load data to Salesforce (Tools – Talend, Informatica etc.) Data preparation (or data preprocessing) – We can help prepare and deliver clean, usable data for use as per business requirements Data Stewardship – Girikon’s Data Stewards possess the required expertise & experience to be responsible custodians of your business data’s quality & maintenance CRM Master Data Management & Data Migration – We are experts in making your data much more usable in a very cost efficient manner. We have our in house de-dup & data merging application which makes the process much more simpler than it would be otherwise. Any specific Training & Support – Girikon’s Data consultants have so much exposure and experience of varied systems, situations & solutions that they would love to share some of the knowledge gained with your teams to bring in various perspectives. Additionally, we can also help with specific processes and tools related trainings.

Q) What is Health Cloud? As in today’s world people are generally suffering from various diseases. And they need to consult doctors time to time, still they don’t get any relief which results into changing the doctor which is also cost consuming. So for this Health Cloud, supports in creating a one to one relationships of the Health services provider with the patients. Health Cloud’s main aim is to connect the caregivers and patients with a focus on patient’s graphs that has been obtained from various medical devices, electronic medical records etc. Health Cloud provides a complete view of the Patient’s data. Salesforce focuses on making the system flexible for keeping tracks of the patients and also how the patients population can be controlled in a great way. Private special community is the component/medium through which patients and caregivers can communicate directly with each other. The company is working with leading software vendors and systems integrators to tie together existing medical IT systems and layer on Salesforce’s trademark customization. Taking an example: A person suffering from dengue visits a care center telling his/her problem about joint pain. But the doctor on duty may be new and thus not knowing the patient has already visited twice for the same problem. If all these information was fed in the database, the process could have been much easier leading to a much better treatment. How Salesforce collided with Health Care providers? Firstly, the health care providers start putting their patient’s data in the form of records in Salesforce to keep all the information related to patients secure. Then the Insurance and pharmaceutical companies after realizing the big competition decided to use the software for keeping the patients data and the prescribed medications. Installing Health Cloud in salesforce Go to setup-> search for Accounts in quick search bar -> Account settings -> Edit -> enable “Allow users to relate a Contact to multiple Accounts”. Install the Health Cloud package. Login as a System Administrator and Install. Setup the org- Setup my domain and deploy to users. Assign the default Record Types, Page Layouts and Permission sets to the System Administrator profile. Configure Health Cloud Profiles, Permission Sets and roles. Customize the Health Cloud Console i.e. key components and attributes according to the company needs. Migrate the patient’s data.   Benefits of Health Cloud: Complete Patient’s health View: Track patient’s Health Status and provide proper medications. And also teach them how to deal with it keeping it transparent. Smart patient management: Schedule the appointments for patient’s. Collaborate patients with caregivers through Private Community like a family. Connected patient engagement: Health Cloud makes it possible for the patient to get involved in their treatments by handling them remote monitoring and also provides the chance to coordinate with the primary providers and care coordinators till the end of the treatment Salesforce Health Cloud: It collates the complete information of the patient in one software so it is easy for health cloud to make decisions and hence start the effective treatments. And the patients can also access their complete status or medications through mobile applications. Salesforce Health Cloud View: Limitations of Health Cloud: Health Cloud is available in Microsoft Internet Explorer 10 or 11. In timeline, the field showing the number of days can show negative days also. The “After” option doesn’t work in recursive tasks. By clicking the “Edit” option on objects detail pages in console will refresh all the tabs in the console. Pricing: Health Cloud for Enterprise Edition: $300 USD per user per month Health Cloud for Unlimited Edition: $450 USD per user per month That is all for this article, in case you need Certified Salesforce Consultant for any Salesforce related work, then please feel free to reach out to sales@girikon.com

With Shield, Salesforce looks to strengthen its promise of taking its Trust Services to the next level. Now, even industries with regulatory and compliance requirements such as Financial Services, Healthcare, and Public Sector can leverage the speed and innovation of cloud computing with the assurance of highest level of data protection, availability, and performance. The needs of specific industries can vary depending on the criticality of the data that they manage and use. While some may need to track sensitive customer being exported others might need to encrypt them or maintain an audit trail of data to safeguard data integrity. The understandably high pressure of balancing the shift to cloud platforms with meeting compliance needs has deterred several organizations from making the shift thereby being bereft from the benefits that it promises to bring along! Salesforce Shield is a premium set of integrated services built natively in the Salesforce1 Platform. With it, comes the capability to track the way in which one’s sensitive data is being used & handled. It certainly is a strong empowering tool for customers with complex governance and compliance needs to be able to track data going back up to ten years along with sensitive data encryption if they so desire. Salesforce Shield includes the following core services: Event Monitoring: This feature gives customers the transparent visibility into which users are accessing what kind of data along which the actions that they are taking on it. Field Audit Trial: Salesforce customers now have the ability to go back & check their data state up to 10 years. It provides Audit trial data for up to 60 fields per object. Platform Encryption: All sensitive data can now be easily encrypted at rest (at the metadata layer) without hampering any business functionality. Transaction Security: Users can add various processes to Event Monitoring using the transaction security feature. Specific events can be configured with Salesforce to trigger actions as required. For example: When any User tries to access the Salesforce from any unsupported browser it will not provide access. The Shield Platform works through the combination of the tenant key (available with the customer) and a master secret controlled by Salesforce to generate the org-specific data encryption key. This key is used to encrypt sensitive data stored in standard and custom fields, files, and attachments. The derived keys are never persisted to disc, ensuring maximum security for encryption keys. Setup Salesforce Shield Setup -> Security Controls -> Platform Encryption Create Tenant Secret Enable encryption for files, fields, and attachments Assign permission to generate, rotate, and archive your org’s keys If user has the permission to “View Encrypted data”, then the data gets decrypted before presenting it for user Fields with the following field types: Text, Long Text Area, Phone, Email and URL in standard or custom objects can be encrypted

So, you have been using Salesforce for quite some time now and have tons of data that you plan to leverage! You are definitely ready to ahead and grab Salesforce Einstein Analytics, the Salesforce based cloud platform that connects with multiple data sources, creates interactive views of the same providing insights and contexts to take business decisions and actions based on them. With the volume of data rising dramatically, manual analysis has become a remote possibility. The platform brings about advanced analytics capabilities powered with artificial intelligence to the fingertips of CRM users. Thanks to Einstein Analytics with AI, they are now well-equipped to take much informed decisions, faster. How specifically does Salesforce Einstein Analytics help your Business? Once configured properly, customer’s entire data, including social & activity data (from email, Chatter, calendar etc.) can be fed to Einstein which will churn out customized models for each customer using its strong AI engine. With relevant insights and easily interpretable visual representations using Dashboards etc., business users now have access to Descriptive analytics, Diagnostic analytics, Predictive analytics and Prescriptive analytics. Using these, some of the immediate benefits (but not limited to) can be listed as below: Devise customized marketing strategies for each customer Plan best next steps for any client Devise better customer service and engagement roadmaps With significant patterns available, based on business users’ data, clients can be given better recommendations Personalized interactions with each and every vital account provides business growth avenues Assist with Measuring, Optimizing and Modifying the Campaigns run by the organization & so on… Works with several data sources – so consolidated insight available The possibilities are immense if rightly implemented and configured with the business specific customization done. Salesforce Einstein Analytics – Points to note Einstein Data Discovery is now Einstein Discovery At the moment Salesforce offers the Einstein Analytics apps in three out-of-the-box modes: The Salesforce Einstein Analytics Sales app has pre-configured KPIs for roles. This allows collaboration between managers and executives. This can be well used to manage forecasts, gain pipeline visibility, track team performance and close deals with opportunities from anywhere, at any time. The Service Analytics app is for for call center managers. It offers relevant insights for channel optimization and boosting agent efficiency. The B2B Marketing Analytics App provides insights on engagement, pipeline, and campaign performance, for marketers engaged in Business to Business dealings. The Einstein Analytics comes with certain limitations which are good to be aware above. The same can be referred to here: https://help.salesforce.com/articleView?id=bi_limitations.htm How Girikon, as a Salesforce Consulting Partner Helps Organizations looking at implementing Salesforce Einstein Analytics Cloud can reach out for value loaded services including: Salesforce Licensing Consulting & procurement Salesforce Einstein Analytics Solution Design Salesforce Einstein Implementation & customizations Data Migration from Legacy/Other Systems Salesforce Einstein Analytics Training Salesforce Einstein Analytics Support