According to reports, poor care coordination costs the United States over $500 billion each year. It is accompanied by needless readmissions and extended hospital stays, which account for a large percentage of the burden. As a result, healthcare organizations are going through a financial and health crisis. On the contrary, healthcare organizations using Salesforce Health Cloud and working in collaboration with certified Salesforce consultants, have witnessed a 17% reduction in hospital expenses, a 39% decrease in readmissions, and an increase of 5% in patient satisfaction.

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This says something about the value of Salesforce Health Cloud. This unified platform allows players in the care sector to collaborate seamlessly. Healthcare providers are increasingly turning to innovative solutions such as Salesforce Health Cloud with confidence.

The real challenge is how to get the most out of Salesforce Health Cloud. This article delves into the unique workflows and functionalities of Salesforce CRM healthcare that enable effective care coordination.

Furthermore, it navigates the complexity of modern healthcare, shedding light on how to provide ideal patient experiences while maximizing your organization's resources.

An Overview of Salesforce CRM Healthcare

Salesforce Health Cloud is built on the core Salesforce CRM platform. It is purpose-built to meet the unique needs of the healthcare sector. It helps healthcare workers provide exceptional results by combining diverse data and optimizing workflows, as well as sustaining collaboration.

Salesforce Health Cloud expands on standard CRM to improve the healthcare experience for both providers and patients. Below, we will discuss Salesforce CRM for healthcare features that can make your life easier.

What does Salesforce CRM Healthcare Bring to The Table?

Salesforce health CRM includes the following features that can help any healthcare organization coordinate care effectively:

Patient 360

A thorough grasp of each patient's status is necessary. Salesforce's Patient 360 features give healthcare practitioners access to a comprehensive patient information overview. From medical history to modern treatments, this pathbreaking technology allows for informed decision-making.

Team Up

Effective care coordination requires proper communication among healthcare workers. The team-up tool in Salesforce Health Cloud addresses this need.

It enables real-time collaboration between physicians, nurses, experts, and administrators. This collaborative approach guarantees that everyone involved is on the same page with regard to patient care.

Care Plan Central

Even with multiple healthcare providers engaged, you can easily build and manage care plans using Salesforce Health Cloud. It provides a centralized location for developing, managing, and tracking care programs.

This provides a more streamlined way of working and ensures that all team members are aligned with the patient's treatment goals, resulting in more effective and coordinated care delivery.

Smart Scheduling

Care coordination requires effective resource allocation and appointment scheduling. However, Salesforce CRM healthcare makes intelligent use of data insights to keep the process going. These processes are further optimized by its predictive analytics capabilities.

In order to make the most use of their resources, healthcare departments schedule appointments based on availability. With smart scheduling, wait times can be shortened and overall operational effectiveness can be improved by healthcare providers.

Actionable Alerts

Proactive care management is necessary to avoid future health problems and complications. When criteria change, healthcare practitioners can receive timely updates through its "actionable alerts" function.

Real-time alerts allow medical teams to quickly respond to emerging situations, such as changes in vital signs or missed appointments. Salesforce CRM for healthcare boosts care coordination in this way, which improves patient outcomes.

Patient Engagement

The basis for an effective care coordination strategy is active patient engagement. Salesforce CRM healthcare uses a number of tools and services to make this a priority. With interactive communication channels and patient portals, patients can now access medical records and educational materials, taking an active role in their healthcare journey.

Treatment programs that are successful are a result of patients' increasing decision-making abilities. All things considered, it results in a positive approach to care coordination.

Data Insights

Effective care coordination in the era of healthcare analytics requires data-driven decision-making. Healthcare workers can gain insights from patient data thanks to Salesforce 360's robust data reporting capabilities.

Salesforce CRM healthcare analyzes patient data to identify trends and patterns and makes the necessary improvements to care coordination. Furthermore, these kinds of insights are also very important in other important areas. For example, in determining what needs to be improved, streamlining processes, and ensuring optimal resource allocation.

Outcomes Tracking

Salesforce CRM healthcare provides sophisticated analytics functionalities for monitoring and assessing patient results. These insights ensure that treatment plans and care coordination processes are in sync.

This translates to better clinical results, higher patient satisfaction, and reduced healthcare costs.  Salesforce helps healthcare providers make significant changes to their delivery model for improved outcomes by tracking outcomes.

This feature helps with accountability and serves as a useful tool for stakeholders and regulatory agencies to see how well care coordination activities are working.

Compliance Corner

Regulation adherence is a crucial component of the healthcare sector. This feature in Salesforce CRM for healthcare is updated regularly as regulations evolve.

Furthermore, maintaining industry standards compliance is made easier with the use of a single repository for compliance-related data. In the end, healthcare staff deal with compliance challenges without any delays.

Future-Proof Care

Solutions need to be flexible and scalable in the ever-changing healthcare sector. Flexibility and scalability are provided by Salesforce CRM healthcare. This is to ensure that efforts to coordinate care not only align with changing needs but also adapt to them.

The platform offers future-proof solutions in every manner, whether it is implementing new technologies or adapting to changes in regulatory requirements. Sustaining flawless care coordination is the main goal.

Slack Huddle to Facilitate Real-time Communication

The healthcare sector is dynamic and fast-paced, making real-time communication essential. In this context, Slack from the Salesforce stable is very helpful.

It makes it easier for healthcare teams to collaborate and communicate in real-time.

The platform for real-time messaging facilitates easy decision-making. It ensures the timely sharing of important information. The use of "slack huddle" to integrate communication in the care coordination process improves overall responsiveness and efficiency in patient care.

Health Cloud features for Providers:

Intelligent Appointment Management

Using centralized appointment booking will maximize scheduling efficiency and give patients the freedom to self-schedule.

Referral Management

Simplify patient referrals by using technologies that improve coordination and management across the course of the referral process.

Intelligent Document Automation

From patient intake to processing, manage all patient paperwork from a single, HIPAA-compliant workspace.

Contact Center for Health

Give agents the ability to quickly confirm a patient's identification, record interaction data, examine health plan details and more.

Behavioral Health & Crisis Management

Use a pre-configured app to enhance results and reduce the workload for mental health professionals. Optimize crisis center operations to facilitate immediate access to secure, high-quality, and mobile care.

Virtual Care* and Appointment Management

To address care inequities, schedule remote appointments and expand digital health participation from any location.

Care Plans

Manage multiple care plans, taking into account unique goals, issues, and tasks, to provide personalized care at scale.

Medication Review & Management

To make care transitions easier, keep track of prescription lists for patients and record recommendations.

Experience Cloud for Health Cloud*

Provide patients with safe, personalized self-service experiences.

Provider Relationship & Network* Management

Facilitate the identification, management, and support of provider partners. Simplify self-service, contracting, hiring, and credentialing.

Home Health*

Provide integrated health experiences outside of the clinic. Utilize a handy patient app to easily handle self-scheduling and pre-visit instructions.

Remote Monitoring Exception Management

Utilize automatic alerts to visualize and respond to data from health devices in order to improve outcomes.

*Requires additional license

FAQs

Is It Possible to Use Salesforce Health Cloud as an EHR?

In short, no. Salesforce Health Cloud is not an Electronic Health Record (EHR) system. Health Cloud, however, is capable of integrating with external EHR systems.

How Can I Set Up a Salesforce Health Cloud Case Team?

In Salesforce Health Cloud open the appropriate case record, click on the "add case team" item, and then add team members.

How Do I Access Salesforce Health Cloud?

Log in to your Salesforce account, go to the "app launcher," and choose the Health Cloud app to access Health Cloud in Salesforce.

Conclusion

Salesforce Health Cloud eliminates the challenges associated with working in a fragmented healthcare sector. In environments where communication is open and teamwork is encouraged, Salesforce Health Cloud can help you transform the structure. Additionally, patients take an active role in their own medical journey.

Imagine care teams working together seamlessly to make sure every detail of a patient's health is accurate and up to date. Contact Girikon today. a certified Salesforce Consulting Partner, to learn more about the possibilities of Salesforce Healthcare Cloud and see how the best possible care can be put together.

About Author
Indranil Chakraborty
Indranil is a technology enthusiast with over 25 years of experience in project management, operations, technology and business development. Indranil has led project teams in egovernance, business process re-engineering, product development and worked with Government and Corporate customers. Indranil truly believes in the power of technology to drive productivity and growth for teams and businesses.
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