Smart SMS App: Empowering Sales Reps to Boost Organizational Sales and Revenue

The business landscape has become extremely cut-throat in today’s era, and to sustain themselves businesses need to build strategies that would help them maximize their reach among the targeted audience. While there is no dearth of methods and techniques that are being leveraged by organizations to boost their sales and revenue, SMS (Short Message Service) continues to be one of the safest and sure-shot ways to promote products, services and brands in today’s era of internet messaging.

In fact, SMS can be used to send promotional messages irrespective of whether internet is being used or not as sending SMS requires network coverage to get the work done. Besides being utilized as an independent business management tool, it can be operated in a new Salesforce CRM (Customer Relationship Management) for sending SMS to the clients. One such component that allows SMS sending services is the Smart SMS App.

What is Smart SMS App?

Built on the Salesforce platform, the Smart SMS App allows users to send single or bulk SMS, and MMS to the leads, accounts, contacts, etc. from the Salesforce Panel. The app allows admin to create and assign the task to multiple users for sending bulk and individual messages. Those leveraging Salesforce can make the most of the excellent features of this amazing app as it empowers teams to quickly reach out to customers through features like automation, a consolidated repository of SMS, customizable SMS templates, Pardot Integration, etc.

Endowed with the most advanced texting features, Smart SMS App is gaining popularity as it is easy to access, simple to use, and is versatile. The robust app is capable of efficiently marketing the products and services of a business while enabling greater penetration. Now it is easy to reach your customers with short and informative messages rather than long and detailed emailers.

Benefits of Using Smart SMS App for Your Business:

This one-stop text messaging Salesforce SMS app is an integration of outbound, as well as inbound text messaging proficiencies within Salesforce. The smart SMS app works equally well in Salesforce classic, as well as Salesforce Lightning without the need for coding or configuration. The app could be installed into a Sandbox or the production environment from Salesforce AppExchange by following simple instructions. With amazing features and greater efficiency, customers are bound to respond quickly, as compared to lengthy emails.

Some of the excellent features offered by this app include the following:

Home Page Displays Incoming SMS: Sales reps can now view incoming messages on the home page of the CRM. This allows them to have a glance at customer responses as they would rarely miss out on their messages.

SMS scheduler: This feature helps sales reps to schedule the sending of SMS at a desired time and date by entering the date and setting up the time in the Salesforce org and save it. The SMS gets disbursed automatically to the concerned recipients at the scheduled date and time without any manual intervention by the Sales reps.

Auto Responders: The smart SMS app allows setting-up of autoresponders that provides prompt response to customer queries whenever SMS related to surveys, promotions, or contest is sent to them.

Reply to Email: This feature allows the sales rep to reply directly to the incoming messages without logging into the Salesforce Org.

SMS Using Report: This feature helps organizations to strategize and create solutions to the calls and emails that go unanswered. The feature allows Sales reps to select the report, choose the numbers to and from which they wish to send SMS along with the SMS template.

Workflow Configuration: Smart SMS App gives an ability to setup workflow configuration based on which SMS will be sent to the customers. Apart from this, new rules need to be created if SMS needs to be sent automatically.

SMS History: This feature allows sales reps to view a list of the SMS that is being sent or received, and their status i.e. whether delivered or not.

Quick wrap-up:

The smart SMS app is one of the best SMS apps for Salesforce and has abundant features apart from the aforementioned ones. This robust text-messaging app is being leveraged by organizations to empower their sales reps to close more sales deals and win the trust of the customers by providing them with superior customer service.

About Author

Jaya Ghosh

Jaya is a content marketing professional with more than 10 years of experience into technical writing, creative content writing and digital content development. Her decade long experience lends her the ability to create content for multiple channels and across different technology verticals.