The business landscape is witnessing a significant shift, with several organizations ready to take the digital transformation. Wealth management, a key aspect of the financial service industry, is also influenced by shifting client expectations, demographics, and more. To manage this transformation, it makes sense to implement a robust solution that can eliminate the loopholes of traditional strategies. Salesforce Financial Cloud is a powerful platform that can be leveraged by organizations to deal with wealth management challenges.
With the business landscape becoming very competitive, organizations are laying emphasis on customer retention and satisfaction. This is crucial not just for building lasting relationships but also loyalty, which boosts a company’s reputation. To drive profitability and growth in any industry, it’s critical to invest in high-end customer service training and implement effective strategies for delivering exceptional service. Salesforce, a trusted name in the Salesforce consulting and implementation space, offers tailored solutions that automate and streamline several customer interactions. By integrating personalized client data, tracking interactions, and gaining valuable insights into consumer behavior through Salesforce’s robust platform, organizations can efficiently handle queries, resulting in faster response times and satisfied customers. Salesforce’s comprehensive tools facilitate seamless collaboration across channels, ensuring clients receive consistent support.
Salesforce is a robust platform that provides a large number of creative solutions for companies of all kinds. On the other hand, off-the-shelf solutions cannot completely meet the needs of every business. That's where Salesforce custom development comes into play. Through customization of the platform to meet your unique needs and collaboration with a group of certified Salesforce consultants, you can access a number of advantages that will propel your business forward. We will discuss the benefits of custom development in Salesforce in this post and the reasons your company should give it some thought.
Why do businesses need custom Salesforce development?
We'll start by going over the main reasons why companies of all sizes should use and profit from Salesforce. All things considered, companies can increase sales and delight customers using the platform's diverse functionality. Every Salesforce feature, when carefully chosen enhances the platform's performance when used by organizations using custom Salesforce development. Customization of the Salesforce platform elevates basic functions via a host of integration and add-ons.
The following Salesforce value-adds are essential for every business to succeed in 2024.
The go-to enterprise solution
With outreach, communications, data management, sales and lead management, and analysis, the platform unifies all CRM features in one location. Additionally, the entire company's workflow is enhanced by integrating Salesforce modules with third-party platforms.
Cloud-based
Field workers and remote teams can use the platform from anywhere on any device. Although preserving security and enabling remote access may not always go hand in hand, the platform can securely cater to all business requirements.
Digitization
Following the pandemic, companies all across the world were compelled to drastically change how they operated. As a result, high-quality digital solutions are now expected by all customers, and this is quickly replacing brick and mortar as the norm for businesses.
Automation
Automation is the key to accurate, reliable, and secure technology solutions for streamlining business operations. Salesforce automation raises the bar for operations and services. Additionally, this provides users with more tailored services or experiences, particularly through web-enabled apps.
Seamless modules integration and scaling
Salesforce is releasing new upgrades to its platform 3 times a year to keep organizations abreast of market developments and requirements. Adopting new modules and features is a breeze because of the platform's ability to scale and adapt rapidly.
Emerging technologies
Salesforce invests in and maintains the technology underlying these features and components in addition to adding new modules. Currently, Salesforce is receiving smart feature additions and generative AI to help organizations run their operations.
Mobile and tablet versions
In 2024, since most people access the internet from their mobile devices, Salesforce provides a stand-alone module for mobile applications. Consequently, companies are able to implement a variety of operational and customer applications that dynamically address stakeholder needs. Furthermore, Salesforce mobile app platform products offer remarkable and satisfying user experiences in online as well as offline mode.
The value proposition of custom Salesforce development
One of the most effective business strategies over many years has been the marketing strategy of a unique value proposition. In addition, in order to continuously satisfy customer needs, organizations must integrate their value offer into their processes.
When examining Salesforce and custom development from the perspective of a value proposition, companies should take into account:
The business operations model varies according to whether the company operates fully online or combines traditional and in-person interactions with digital management.
The customer type – Who is the target customer market? For instance, it might be B2B as opposed to B2C.
Understanding the value proposition – Determining whether the platform will serve as the product or service's infrastructure or only as a means of making it available.
Businesses can move forward with their plans to utilize Salesforce after taking these three strategic questions into consideration. They must understand the main benefits of the platform in order to properly utilize its capabilities to provide a unique value proposition.
Key benefits of a custom Salesforce development
Better services
Services form the foundation of the operations of many businesses and, as a result, their profitability, even though they are not always directly advertised as their primary offering. In any case, Salesforce's cutting-edge technology components, such as automation, and an intuitive user interface streamline services. This eventually translates into companies functioning with greater professionalism and being able to focus more on their qualitative relationships.
24/7 customer support
The extensive range and variety of the infrastructure for support and communication allow for the improvement of services. Without a doubt, this creates and maintains customer confidence with a value-add that helps them define the company.
Data security
Customers' top concerns in 2024 are a company's cybersecurity infrastructure and data management practices. Salesforce is a powerful cloud solution that protects user data in accordance with best-in-class security features and adherence to regulations.
After-sales support
It also matters to monitor what happens to the customer's experience when a transaction is done. Businesses can handle this process in a way that seems personal because Salesforce makes it simpler. In addition, it avoids any higher-level problems that might arise and helps identify any problems that customers might have.
Analytics for services
Knowing how customers are using the company provides a dynamic advantage. Currently, Salesforce analytics intelligence goes a lot farther allowing companies to access insights whenever they want. They can then take immediate action to address any issues or investigate opportunities that benefit the organization.
Mobile products
The creation of Salesforce mobile applications broadens the company's portfolio and enables constant customer contact. Additionally, this implies that support staff members can communicate with customers even while they are working off-site or remotely.
How can organizations include their unique value proposition in a custom Salesforce development?
Following the description of a value proposition and how it is supported in Salesforce, we will look at how to incorporate it throughout development. Despite the fact that Salesforce is a remarkably intelligent platform, companies must carefully consider how to customize modules, features, and software integration. As a result, it is critical to align these decisions with top-line business operations and frameworks. The alignment of corporate strategy, processes, and frameworks to what customers are promised helps maximize the Salesforce investment.
In a custom Salesforce development, firms should follow these 3 steps to provide a unique value proposition.
Evaluating the current unique value proposition.
If your company does not already have a value proposition, you need to establish one right away. Even if you already have one, you should review it to ensure that Salesforce works exactly as you want it to. After that, you can prepare got the second step.
Working with a Salesforce Development Company
Now that you are ready, you can select the right development partner. Regardless of their experience, evaluating this with a skilled Salesforce software development consulting team allows for more tactical planning. Once that is completed, the development process can continue, with substantial collaboration to get to the next step.
Build a deployment plan
The final factor to consider is what stakeholders require to launch the platform. In summary, companies should collaborate with developers to:
Evaluate existing challenges and target them in Salesforce development
Determine how to include these in the platform offering
Build a deployment plan
Given these points, organizations will constantly consider their value proposition. In practice, this will influence their staff training, marketing, sales processes, IT resource planning, and all other activities. To that purpose, they build a project management structure for their Salesforce investment, which can be implemented under the guidance of developers. This is how Salesforce progresses from a useful business tool to a high-level bespoke development that provides a distinct value proposition.
Salesforce development V/s DIY development
End-to-end development process
First and foremost, software developers will control all aspects of development. In other words, this includes everything from the initial consultation to ideation, testing, modifications, deployment, and support. Although there is a cost, it utilizes expert resources and a tried-and-tested methodology. Furthermore, following deployment, the developers will assist with platform maintenance and monitoring to identify and resolve issues. On the other side, while organizations can choose their own features, their adaptations are mostly limited to their IT team. Even if they have prior experience or understanding, the platform is enterprise-level software that may disrupt their workload. Similarly, their abilities may not allow them to fully benefit from the monthly Salesforce investment, which includes ongoing staff training and support.
Integration
Second, planning to integrate Salesforce entails bringing together various platform components and third-party software. As a result, professionals will oversee all integration processes, with the primary responsibility of ensuring the entire platform functions properly. Similar to development, they will be able to use their skills to successfully accomplish this and keep business on schedule without causing any disruptions. Salesforce requires specialized administration because it connects with major cloud-based enterprise systems. Though companies may have internal team members who can perform this, it is still a complex task that requires specific expertise. Aside from integration, data migration is an important aspect of deployment that demands developer expertise to prevent risks.
Scalability
Third, Salesforce developers will be available to help firms with any scaling initiatives they may pursue. For example, they can create the initial software customization in order to scale the business and strategically plan its future. Unfortunately, this may be more difficult for internal team members to undertake and properly deliver when needed. In fact, experienced developers should be tasked with delivering fast scaling that makes use of current Salesforce features.
Salesforce custom development provides numerous benefits to enterprises seeking to optimize the platform's value and performance. Custom development can transform Salesforce into a powerful tool that perfectly aligns with your business goals, providing increased flexibility and scalability. With custom Salesforce development you can streamline workflows, increase user adoption, improve data accuracy, and get a competitive advantage.
If you're thinking about custom development for Salesforce, Girikon offers a team of certified Salesforce Consultants who can help you realize your vision. Contact us to learn more about how custom development can help you maximize Salesforce's potential for your business.
According to reports, poor care coordination costs the United States over $500 billion each year. It is accompanied by needless readmissions and extended hospital stays, which account for a large percentage of the burden. As a result, healthcare organizations are going through a financial and health crisis. On the contrary, healthcare organizations using Salesforce Health Cloud and working in collaboration with certified Salesforce consultants, have witnessed a 17% reduction in hospital expenses, a 39% decrease in readmissions, and an increase of 5% in patient satisfaction.
This says something about the value of Salesforce Health Cloud. This unified platform allows players in the care sector to collaborate seamlessly. Healthcare providers are increasingly turning to innovative solutions such as Salesforce Health Cloud with confidence.
The real challenge is how to get the most out of Salesforce Health Cloud. This article delves into the unique workflows and functionalities of Salesforce CRM healthcare that enable effective care coordination.
Furthermore, it navigates the complexity of modern healthcare, shedding light on how to provide ideal patient experiences while maximizing your organization's resources.
An Overview of Salesforce CRM Healthcare
Salesforce Health Cloud is built on the core Salesforce CRM platform. It is purpose-built to meet the unique needs of the healthcare sector. It helps healthcare workers provide exceptional results by combining diverse data and optimizing workflows, as well as sustaining collaboration.
Salesforce Health Cloud expands on standard CRM to improve the healthcare experience for both providers and patients. Below, we will discuss Salesforce CRM for healthcare features that can make your life easier.
What does Salesforce CRM Healthcare Bring to The Table?
Salesforce health CRM includes the following features that can help any healthcare organization coordinate care effectively:
Patient 360
A thorough grasp of each patient's status is necessary. Salesforce's Patient 360 features give healthcare practitioners access to a comprehensive patient information overview. From medical history to modern treatments, this pathbreaking technology allows for informed decision-making.
Team Up
Effective care coordination requires proper communication among healthcare workers. The team-up tool in Salesforce Health Cloud addresses this need.
It enables real-time collaboration between physicians, nurses, experts, and administrators. This collaborative approach guarantees that everyone involved is on the same page with regard to patient care.
Care Plan Central
Even with multiple healthcare providers engaged, you can easily build and manage care plans using Salesforce Health Cloud. It provides a centralized location for developing, managing, and tracking care programs.
This provides a more streamlined way of working and ensures that all team members are aligned with the patient's treatment goals, resulting in more effective and coordinated care delivery.
Smart Scheduling
Care coordination requires effective resource allocation and appointment scheduling. However, Salesforce CRM healthcare makes intelligent use of data insights to keep the process going. These processes are further optimized by its predictive analytics capabilities.
In order to make the most use of their resources, healthcare departments schedule appointments based on availability. With smart scheduling, wait times can be shortened and overall operational effectiveness can be improved by healthcare providers.
Actionable Alerts
Proactive care management is necessary to avoid future health problems and complications. When criteria change, healthcare practitioners can receive timely updates through its "actionable alerts" function.
Real-time alerts allow medical teams to quickly respond to emerging situations, such as changes in vital signs or missed appointments. Salesforce CRM for healthcare boosts care coordination in this way, which improves patient outcomes.
Patient Engagement
The basis for an effective care coordination strategy is active patient engagement. Salesforce CRM healthcare uses a number of tools and services to make this a priority. With interactive communication channels and patient portals, patients can now access medical records and educational materials, taking an active role in their healthcare journey.
Treatment programs that are successful are a result of patients' increasing decision-making abilities. All things considered, it results in a positive approach to care coordination.
Data Insights
Effective care coordination in the era of healthcare analytics requires data-driven decision-making. Healthcare workers can gain insights from patient data thanks to Salesforce 360's robust data reporting capabilities.
Salesforce CRM healthcare analyzes patient data to identify trends and patterns and makes the necessary improvements to care coordination. Furthermore, these kinds of insights are also very important in other important areas. For example, in determining what needs to be improved, streamlining processes, and ensuring optimal resource allocation.
Outcomes Tracking
Salesforce CRM healthcare provides sophisticated analytics functionalities for monitoring and assessing patient results. These insights ensure that treatment plans and care coordination processes are in sync.
This translates to better clinical results, higher patient satisfaction, and reduced healthcare costs. Salesforce helps healthcare providers make significant changes to their delivery model for improved outcomes by tracking outcomes.
This feature helps with accountability and serves as a useful tool for stakeholders and regulatory agencies to see how well care coordination activities are working.
Compliance Corner
Regulation adherence is a crucial component of the healthcare sector. This feature in Salesforce CRM for healthcare is updated regularly as regulations evolve.
Furthermore, maintaining industry standards compliance is made easier with the use of a single repository for compliance-related data. In the end, healthcare staff deal with compliance challenges without any delays.
Future-Proof Care
Solutions need to be flexible and scalable in the ever-changing healthcare sector. Flexibility and scalability are provided by Salesforce CRM healthcare. This is to ensure that efforts to coordinate care not only align with changing needs but also adapt to them.
The platform offers future-proof solutions in every manner, whether it is implementing new technologies or adapting to changes in regulatory requirements. Sustaining flawless care coordination is the main goal.
Slack Huddle to Facilitate Real-time Communication
The healthcare sector is dynamic and fast-paced, making real-time communication essential. In this context, Slack from the Salesforce stable is very helpful.
It makes it easier for healthcare teams to collaborate and communicate in real-time.
The platform for real-time messaging facilitates easy decision-making. It ensures the timely sharing of important information. The use of "slack huddle" to integrate communication in the care coordination process improves overall responsiveness and efficiency in patient care.
Health Cloud features for Providers:
Intelligent Appointment Management
Using centralized appointment booking will maximize scheduling efficiency and give patients the freedom to self-schedule.
Referral Management
Simplify patient referrals by using technologies that improve coordination and management across the course of the referral process.
Intelligent Document Automation
From patient intake to processing, manage all patient paperwork from a single, HIPAA-compliant workspace.
Contact Center for Health
Give agents the ability to quickly confirm a patient's identification, record interaction data, examine health plan details and more.
Behavioral Health & Crisis Management
Use a pre-configured app to enhance results and reduce the workload for mental health professionals. Optimize crisis center operations to facilitate immediate access to secure, high-quality, and mobile care.
Virtual Care* and Appointment Management
To address care inequities, schedule remote appointments and expand digital health participation from any location.
Care Plans
Manage multiple care plans, taking into account unique goals, issues, and tasks, to provide personalized care at scale.
Medication Review & Management
To make care transitions easier, keep track of prescription lists for patients and record recommendations.
Experience Cloud for Health Cloud*
Provide patients with safe, personalized self-service experiences.
Provider Relationship & Network* Management
Facilitate the identification, management, and support of provider partners. Simplify self-service, contracting, hiring, and credentialing.
Home Health*
Provide integrated health experiences outside of the clinic. Utilize a handy patient app to easily handle self-scheduling and pre-visit instructions.
Remote Monitoring Exception Management
Utilize automatic alerts to visualize and respond to data from health devices in order to improve outcomes.
*Requires additional license
FAQs
Is It Possible to Use Salesforce Health Cloud as an EHR?
In short, no. Salesforce Health Cloud is not an Electronic Health Record (EHR) system. Health Cloud, however, is capable of integrating with external EHR systems.
How Can I Set Up a Salesforce Health Cloud Case Team?
In Salesforce Health Cloud open the appropriate case record, click on the "add case team" item, and then add team members.
How Do I Access Salesforce Health Cloud?
Log in to your Salesforce account, go to the "app launcher," and choose the Health Cloud app to access Health Cloud in Salesforce.
Conclusion
Salesforce Health Cloud eliminates the challenges associated with working in a fragmented healthcare sector. In environments where communication is open and teamwork is encouraged, Salesforce Health Cloud can help you transform the structure. Additionally, patients take an active role in their own medical journey.
Imagine care teams working together seamlessly to make sure every detail of a patient's health is accurate and up to date. Contact Girikon today. a certified Salesforce Consulting Partner, to learn more about the possibilities of Salesforce Healthcare Cloud and see how the best possible care can be put together.
The digital transformation of organizations across all industries has become a critical goal in today's rapidly changing corporate environment. Digital transformation is incorporating technology into processes and workflows in order to boost productivity, reduce costs, and accelerate growth. Salesforce is a popular and successful tool for innovation and its successful adoption is critical to any company's digital transformation. Businesses can adopt and integrate the Salesforce platform as part of their digital transformation plan by working with a dedicated Salesforce implementation partner.
What exactly does a Salesforce Consultant do?
Salesforce consultants work with a business to examine, structure, and integrate Salesforce into its daily operations. They assess the organization's present infrastructure, customize the platform to meet specific needs, integrate Salesforce with other systems and apps, and train employees on how to use the platform to its best potential. Salesforce consulting partners leverage Salesforce to help customers succeed with their digital transformation efforts.
Let us look at some of the key capabilities of a Salesforce consultant
Analyze Business Processes
Organizations must analyze their business processes to better understand their existing operations and identify opportunities for improvement. Businesses can analyze their current business processes, identify anomalies, and pave the way for Salesforce consulting partners to accelerate or optimize their operations. Harnessing Salesforce's capacity to reduce costs while also providing insights into customer contact and performance indicators can help organizations transform their operations. Salesforce's extensive reporting features allow companies to keep a closer check on their data analytics and make more informed business decisions.
Identify Areas of Improvement and Automate
Salesforce consulting services analyze current company processes to discover opportunities for optimization and process automation in order to achieve long-term development and preserve a competitive advantage. Businesses can utilize Salesforce to reduce operational complexity and upgrade outdated procedures and systems with the help of consulting partners. For example, companies can replace obsolete spreadsheet-based billing with an optimized Salesforce Billing component.
Salesforce consulting partners draw upon their experience and expertise to drive process automation to eliminate inefficient operations, increase productivity, and improve organizational throughput.
Discover Opportunities for Salesforce Integration
Salesforce consulting companies can assess the present digital infrastructure, including the integration of Salesforce with other systems and apps, to provide businesses with helpful insights. Salesforce partners may also assist customers in getting the most out of the Salesforce platform by discovering the best integration opportunities based on their specific requirements.
Integrating Salesforce with other systems and apps allows businesses to automate processes and workflows, reduce human data entry, and move data more efficiently. This can save time and money while also improving the accuracy of business operations.
Companies that combine Salesforce with a marketing automation platform, for example, can automate lead generation and lead nurturing, track lead behavior, and adapt messaging to each lead's interests and level of engagement. This can help companies close more deals and grow.
Provide Tailored Customer Experiences
Personalized customer experiences are required to build trust with customers and drive organizational success. For example, consulting firms use the Salesforce 360 platform to help businesses establish a comprehensive 360-degree view of their customers. This enables them to personalize email communication, promotions, and engagements based on the customer's previous interactions with the brand. This could lead to increased consumer happiness, brand loyalty, and future expansion opportunities.
Identify Opportunities For New Revenue Streams
The Salesforce Revenue cloud platform enables consultants to quickly identify new revenue sources. Furthermore, Salesforce Revenue Cloud automates the quote-to-cash process and optimizes revenue lifecycle management, allowing businesses to shorten sales cycles and increase sales efficiency.
Salesforce partners install and configure Salesforce Revenue Cloud and other Salesforce solutions to update the current Salesforce engine and provide an end-to-end view of business performance.
Companies can broaden their customer base, expand their reach, and achieve long-term growth by creating additional revenue streams.
Increase Salesforce Adoption and Drive Salesforce ROI
Increased platform adoption is an essential metric for measuring the efficiency of Salesforce investment. Salesforce partners help organizations do this by providing specific training programs, ongoing support, and access to a team of subject matter experts who can help with any challenges. Salesforce consulting firms understand that increased Salesforce usage can lead to a higher ROI.
Accelerator and QuickStart Packages
Businesses may quickly implement Salesforce solutions with the help of accelerators and quickstart kits. Quickstart for Salesforce can help businesses adopt Salesforce more quickly with a Minimum Viable Product (MVP).
Salesforce Accelerators offer several benefits, including shorter time to market, cheaper costs, and increased efficacy. Businesses can leverage Accelerators and QuickStart packages to save time and money.
Hiring a Salesforce consultant provides numerous benefits that provide quick results. First, their knowledge aids in maximizing the use of the Salesforce platform, ensuring that all functionalities are tailored to unique organizational needs. Second, they provide a plethora of best practices and industry insights to help create superior customer engagement strategies and boost corporate process efficiencies. Furthermore, they evaluate organizational data and provide actionable insights, allowing firms to make quick decisions, ultimately resulting in
Increased efficiency and organizational productivity.
Higher customer satisfaction and retention rates.
A scalable and adjustable platform that adapts to changing needs as customers grow.
Increased sales through improved lead generation and conversion.
Streamlined processes that improve collaboration within the company.
Solutions Tailored to unique business needs.
Every business faces distinct challenges and has its unique goals. Salesforce Consulting Services specializes in recognizing specific needs and providing customized CRM solutions. The solutions can address specific concerns while also scaling up as needed as the organization grows. Salesforce experts understand how to design and build solutions that fit perfectly into the way a business runs, so they can automate repetitive tasks, integrate with other apps, and create workflows that apply to many sectors.
Enhanced Operational Efficiency
Salesforce consultants are critical to ensuring that Salesforce CRM deployment improves overall operational efficiency. They optimize a variety of processes, ranging from sales to customer service, to ensure that they run more smoothly and efficiently. This includes eliminating redundancies and automating activities whenever possible, allowing employees to devote more time to key activities. A well-configured Salesforce system may significantly cut sales cycle time and enhance response times in customer support scenarios, resulting in a more dynamic and responsive business environment.
Strategies for Successful Salesforce Implementation
To achieve success, acquiring a new customer relationship management system, such as Salesforce, requires rigorous strategy and execution. Salesforce Consulting is crucial during this phase, assisting firms in setting clear goals and tailoring the CRM to match those objectives.
Planning and goal-setting
Every successful CRM installation begins with proper planning and goal setting. Companies should collaborate with Salesforce partners to identify their CRM objectives, such as higher sales, improved customer service, or better data management. This not only drives CRM customization but also measures implementation success.
User training and adoption
To be effective, a CRM system must be fully embraced by end users. Salesforce consulting firms play an important part in the process, giving intensive training and assistance to ensure that all employees are adept at using the system. This includes tailor-made training sessions based on roles and departments to address unique needs and concerns, resulting in increased adoption rates and simpler transitions.
Integration with existing systems
Salesforce is not meant to operate as an island among other IT systems. Instead, it should integrate with existing systems to improve operational efficiency and data processing capabilities. Salesforce partners use their technical expertise to combine CRM systems with current software such as ERP systems and marketing automation tools, resulting in a shared platform that improves data exchange and business intelligence for the organization as a whole. They ensure that the Salesforce environment represents the specific workflows and intricacies of the business by customizing it, thereby optimizing CRM effectiveness.
KPIs for Salesforce Implementation Success
Salesforce Consulting extends beyond initial setup and customization to include assessing the efficacy of the Salesforce CRM to guarantee it generates continual company growth. Key Performance Indicators (KPIs) are critical in determining the effectiveness of Salesforce implementation since they provide measurable parameters for tracking CRM efforts' performance and impact.
KPIs to Track Growth
When working with a Salesforce consultant, numerous key performance indicators (KPIs) are critical for measuring business growth:
Customer Acquisition Cost (CAC)
This measures the cost of acquiring a new customer, allowing businesses to establish the efficiency of their investment.
Customer Retention Rate
It is critical to monitor not only how many new customers have been onboarded, but also how many are retained over time. This KPI provides information on customer satisfaction and service quality.
Customer Lifetime Value (CLV)
CLV predicts a business's long-term viability by assessing the total revenue it may earn from a single account.
Sales Cycle Length
Tracking the time it takes from initial contact to closing a deal reveals the sales process efficiency. A shorter cycle typically indicates a more effective CRM system.
These KPIs, when analyzed on a regular basis, can help firms identify strengths and areas for improvement in their Salesforce CRM processes.
Monitoring and Optimizing Salesforce Performance
The performance of a CRM system has a substantial impact on user adoption and overall company productivity. Salesforce Consulting Services involve continual CRM system updates, monitoring, and optimization to maintain efficiency and alignment with corporate objectives. Activities often include:
Scalability
Ongoing maintenance and updates to the system's features and capabilities to increase efficiencies and market differentiation.
Regular System Audits
Ensure that the system setup complies with best practices and business requirements.
User Feedback
Incorporating regular user feedback to improve system usability and effectiveness.
Performance Analytics
Using Salesforce's built-in analytics capabilities to monitor system performance and user activity.
These optimizations aid in making educated judgments regarding necessary changes or additions, increasing the CRM system's dependability and efficacy in driving business growth. Salesforce, with the correct consulting knowledge, may become a strong tool that not only supports but also accelerates your business goals.
Want to know more about Salesforce? Set up a free consultation with one of our certified experts today.
Over 150,000 companies worldwide rely on the Salesforce platform, which unifies data from multiple sources, including users, customers, and integrations. However, the need for effective data management grows along with the amount of data.
A crucial element in this process is archiving Salesforce data. Even if your Salesforce data grows over time, you can still manage data efficiently, save storage expenses, and preserve a flawless user experience.
What is Salesforce Data Archiving?
Some of the data in your Salesforce system eventually becomes less important as it accumulates over time. While not all data needs active access, a large portion of it nevertheless needs to be kept on file in order to comply with legal obligations and for possible future use.
Businesses are required by industry-specific norms and data regulation laws to retain various types of data for specified amounts of time. Thus, long-term, safe data storage is required by law in addition to being good practice.
Even while maintaining your data is one of your legal responsibilities, these same regulations frequently require that sensitive data be deleted or have access to it restricted after specific periods of time or under pre-defined circumstances. Laws like the California Privacy Rights Act (CPRA) and the General Data Protection Regulation (GDPR) are based on the principle of data minimization, which states that companies should not retain more data than is essential or for longer than is necessary.
Difference between Data Archiving and Data Lifecycle?
Since both data archiving and data lifecycle management are essential components of data governance, it's easy to mix up the terms. However, these two ideas serve different functions and follow different procedures.
The process of managing data throughout its lifecycle, from creation and initial storage to the point at which it becomes outdated and is finally removed, is known as data lifecycle management. It consists of multiple crucial phases that center on the lawful use and preservation of information. Anonymizing production data is essential in this situation to maintain compliance.
On the other hand, data archiving is a particular phase in the data lifecycle. It entails transferring dormant data from main storage to a system made especially for preservation over time and sporadic access. Here, keeping data available when needed is important, but it shouldn't clog the system or impair its functionality.
To put it briefly, data archiving is the crucial decision on what to do with your data as its operational life draws to a close. Data lifecycle management, then, is a more comprehensive procedure while the data is being used. Gaining a full understanding of these ideas can help you make informed decisions about what data to archive and when, so your Salesforce system will function as efficiently as possible while still adhering to regulations.
Why should you archive your Salesforce data?
There may be an urgent need to delete data from Salesforce if you are already experiencing system delay. You can improve system performance, simplify your archiving, and maintain compliance with a strong data lifecycle strategy.
Data privacy is of utmost importance in the modern world, particularly when it comes to personal data. Strict laws like the CPRA and GDPR necessitate this. But it's important to remember that other factors should also be considered, in addition to data archiving. To respect privacy requirements and maintain the functionality of your data, you should also take data anonymization and pseudonymization into consideration. If you manage these legal obligations well, archiving may only be necessary when system performance is an issue.
While you are erasing data, initiating data archiving may seem like a risky idea, but it doesn't have to be. You won't find data deletion or even archiving to be as daunting once you fully grasp the data lifecycle. Your archiving project will be a lot easier to handle if you practice effective data lifecycle management.
A backup plan serves as your security. Your backup can act as a safety net in case you ever make a mistake with your archiving criteria, guaranteeing that no important data is lost in the process. Salesforce ensures your safety and security. Large Data Volumes and more complex use cases can be more effectively managed with a third-party archiving solution.
Benefits of Salesforce data archiving
There are several reasons for organizations to consider Salesforce data archiving.
An effective archiving solution can solve:
System performance
Legal and compliance needs
Obsolete data
Salesforce data archiving improves system performance
Archiving Salesforce data can enhance system performance in these ways:
Because there is less data to manage, activities proceed more quickly.
In the end, archiving helps systems operate better by preventing restrictions from being reached, such as API call limits and data and file storage capacity constraints.
Salesforce data archiving facilitates adherence to legal, regulatory, and data retention policies:
Businesses operating in highly regulated industries are frequently required to comply with several regulatory standards, which might vary depending on the business model and regional presence. You cannot keep data in your Salesforce Org permanently since noncompliance might have detrimental financial effects.
Sensitive information in your Salesforce data might need to be kept safe in case the necessity to exhibit the documents later on arises. In that scenario, archiving this data would be preferable over completely deleting it.
Certain organizations might have regulations requiring the removal of information, while others might have lengthy data retention periods that include keeping a lot of data. Your data must comply with the company's data retention policy, depending on the terms of the policy.
By removing data from production Orgs and restricting access to a smaller set of users, archiving Salesforce data can assist in adhering to these laws and standards. This guarantees that should it become necessary in the future, the data will still be searchable and unarchived.
Your org can benefit from archiving obsolete Salesforce data
It may not always be the best idea to delete outdated data in order to make storage space available because doing so may result in the loss of important business data. You can make sure you have the data in case you need it later by properly archiving Salesforce data rather than deleting it.
How do you archive Salesforce data?
Identify the data
Establish effective ways to help you identify the data that has to be removed.
Learn the best practices and go beyond the capabilities of Salesforce native queries by collaborating with a Salesforce consulting company.
Retain your data
Keep your data safe and unchangeable for extended periods of time by storing it in an encrypted manner.
For an audit trail, make sure the data is safe and secure for many years to come.
Remove your data
Remove data from Salesforce at scale in a safe and organized manner.
To maintain data balance, queue up data loads over the course of several days, weeks, or months.
Design your User Experience
Give your Salesforce users a familiar appearance and feel by creating custom page layouts.
Create the connections and relationships that your CRM data needs to have.
Best practices for Salesforce data archiving
To achieve efficient Salesforce data archiving, thorough planning and analysis are required. Organizations should plan for the following when archiving:
Storage and Limits
Monitor how much storage your company has available and how much is being used. This can help you determine how much storage space you need to free up, allowing you to outline the scope of your archiving job.
Usage Trends
To effectively archive data in your Salesforce system, you must first understand the data utilization metrics. Make sure you have the proper tools for assessing data volume and tracking trends. Use APIs based on Salesforce Einstein Analytics to create numerous dashboards and track data usage and trends. The software can also help you identify misuse or strange events.
Parent-Child Relationships and Data Integrity
To retrieve data from the Salesforce data archive and bring it to production, make sure to keep the archived object's Parent-Child record. Otherwise, the data may be incomplete or inaccurate. For example, unarchiving an account without its related contacts would not be desirable.
And, if you intend to delete data from the Salesforce data archive, check with your organization's legal team first, since there may be data integrity consequences, such as Parent-Child Relationships or Field Removal.
Determine how often you want to archive Salesforce data.
Establish the frequency of archiving and develop archiving processes that allow for automatic archiving.
Encrypt your Salesforce data archives
Your archived data should be protected both in transit and at rest to ensure that only authorized individuals have access to it.
Use the best Salesforce archiving tool
When selecting a Salesforce data backup and archiving tool, look for one that is certified by Salesforce and has a proven track record. It must be user-friendly and efficient.
Archiving Salesforce data is critical for large-scale businesses. As Salesforce data grows, data archiving becomes increasingly important because it improves Salesforce system efficiency, automates compliance, and reduces storage without losing access to data. For efficient and successful Salesforce data archiving, collaborate with a team of certified Salesforce consultants from Girikon, a Gold Salesforce partner.
Here’s what you can do with Girikon Data Archiving Services
Organizations looking to archive their Salesforce data at scale need a comprehensive strategy that ensures safe Salesforce data archiving at scale. With over a decade of experience in working with Salesforce customers, Girikon’s professional Salesforce Consulting Services can support the most complex Salesforce data archiving use cases for businesses. Contact us today to learn more.
The growing demand for the world's leading CRM platform drives up demand for its associated skills. Salesforce implementation entails significant investment and its customization requires an investment in the right set of Salesforce developers
The key question is – How to find and recruit them?
In this blog we explain how to discover talent, what abilities to look for when recruiting a Salesforce developer, and more.
Growing Demand for Salesforce Developers
Factors Driving the Growing Demand for Salesforce Developers.
Digitalization Post-Pandemic
The Salesforce ecosystem expanded dramatically following the outbreak. This is owing to the complete digitization of most processes, including the use of cloud-based platforms like Salesforce. As a result, the demand for Salesforce developers as key members of a company's CRM department has skyrocketed.
Compensation
Attractive salaries offered to Salesforce developers attract more people to this role, increasing the number of people interested in entering this sector.
Innovation and Skill Upgradation
Salesforce upgrades its platform 3 times a year and in order to keep up, Salesforce developers must be abreast of the latest innovations.
Shortage of Skilled Professionals
While there may be a large number of individuals entering this sector, all of them may not have the requisite skills to succeed. Only people who hold relevant Salesforce credentials can be deemed as experts.
With only a handful falling into this group, there is a scarcity of experienced Salesforce development specialists. This resulted in an increase in demand for Salesforce developers.
Role of Salesforce Developers
Salesforce developers are specialists who leverage Salesforce technology to solve business problems. They are familiar with the Salesforce platform and can design tailored solutions based on the client's needs.
They first identify the gaps and issues in the current system and devise the best solutions to address them. After thoroughly understanding the business objectives, developers select the most effective low-code solutions offered by Salesforce technology.
Let's take a look at their responsibilities.
Responsibilities of Salesforce Developers
A Salesforce developer generally handles numerous tasks inside an organization.
Designing, Developing, and Maintaining Apps
The primary responsibility of Salesforce developers building and managing apps on the Salesforce platform tailored to the business needs of the organization.
Understanding Business Requirements
Salesforce developers collaborate closely with project stakeholders and users to better understand their needs and pain points. They tailor solutions to each customer's specific requirements.
Coding
They build solutions using multiple programming languages such as Apex, Lightning Components, and VisualForce on the Force.com platform. Furthermore, they work with web development languages such as HTML, JavaScript, and CSS.
Problem-Solving Skills
They have great problem-solving skills and can understand complex business problems to discover areas for improvement.
Communication
They work with technical or non-technical teams to provide on-call help for app concerns, such as debugging or augmented functionality. Assist users in clarifying their needs, providing information about alternate techniques, and outlining the potential consequences of process changes.
Quality Assurance
They are responsible for ensuring the quality of the solutions they develop. They ensure that any issues are fixed as soon as possible by performing various testing and debugging operations. Salesforce developers create, codify, and enforce app standards and practices to ensure consistency and efficiency.
Seamless Integration
They integrate multiple systems with Salesforce, including in-house as well as third-party apps and systems.
Salesforce Developer Hiring Options
Choosing the appropriate Salesforce developer is critical. However, to make an informed decision, it is vital to evaluate the various employment engagement options available:
Full-Time Salesforce Developers
As the name suggests, they are regular employees and work for your organization just like any other full-time employee.
Full-time employees are dedicated to your company, embrace its culture, and blend in. This provides them with the benefits of regular salary, paid time off, healthcare, insurance, and retirement benefits. Furthermore, depending on the requirements, they operate either in the office or remotely.
They are always available to address urgent issues and contribute to ongoing system enhancements.
When Should You Hire Full-Time Developers?
This depends on your business needs and the individual's skill set and experience. Hiring full-time developers allows you to collaborate with them whenever necessary, and make any necessary project updates quickly.
In-House Developers
They are the ones who are already an integral part of the organization. They work on projects in the same way that full-time developers do, except that they work from your office and not remotely. They receive all of the benefits of a full-time developer. Hiring in-house developers improves team collaboration because they are available on-premise.
When Should You Hire An In-House Developer?
Hiring an in-house developer has several benefits.
You can use their experience and expertise.
You can connect with them anytime during office hours.
You have full control over the team and the project.
Remote Developers
They typically work from home or another location other than the office. Depending on project needs, they can be hired as contractual, full-time, or part-time developers.
When Should You Hire A Remote Developer?
Free up the internal team's time and resources.
Saves on hiring costs.
When specific capabilities are unavailable locally.
Part-Time Developers
They are an excellent choice for firms with variable project demands or budget constraints. You can use their skills for certain tasks while optimizing resource allocation. They save both internal resources and the cost of employee benefits.
When Should You Hire A Part-Time Developer?
When you require a developer quickly for a short period.
When you don't want to incur costs on employee benefits
When you don’t want to block coworking space
Contractual Developers
Contractual developers (sometimes also referred to as project-based developers) are engaged to work on specific projects or tasks. They are given specific deliverables and, on occasion, a time limit. This technique allows firms to gain access to specialist abilities without making a long-term commitment. It is an effective way to scale up your team based on project requirements. They might work full-time or part-time, depending on your business needs. Furthermore, they are appropriate for meeting short-term demands or completing specific projects or tasks.
When Should You Hire A Contractual Developer?
If you have short-term project needs
When you have clearly defined project objectives and schedules
When you need additional skills for a project or task.
Hourly Developers
These developers are only compensated for the hours they work, making it an affordable choice for enterprises. They can be employed for brief periods of time and work on your tasks as needed without committing to a long-term contract.
When Should You Hire Hourly-Based Developers?
When you have projects with varying workloads.
When you need to scale up or downsize your teams at short notice.
The most suitable engagement is determined by your company's needs, project requirements, and budgetary constraints. Each option has its own advantages, allowing you to personalize your hiring strategy to meet your specific Salesforce development objectives.
Skills Required for Salesforce Developers
Look for developers with expertise in:
Apex programming (including DML, batch processes, triggers, and test classes)
Object-oriented programming (OOP)
Salesforce Object Query Language (SOQL)
Salesforce Object Search Language (SOSL)
Lightning Web Components
Lightning App Builder
Salesforce DX
Aura Framework
Fuel API, REST, and SOAP APIs
JavaScript, CSS, HTML
Salesforce Flow
Visualforce development
Roles, profiles, sharing, and security configuration
Salesforce data modeling
Process Builder and Workflows
Migration Tools
Apex test case writing and execution
Version control systems (Git)
AMPscript (for Marketing Cloud integration)
Salesforce Analytics Query Language (SAQL)
SQL for Data Cloud
Node.js, PHP, Python, Ruby, Java, Scala
Many Salesforce developers obtain Salesforce certifications to demonstrate their abilities. It is always a positive sign if a candidate has one.
Consider looking for these credentials:
JavaScript Developer 1 Certification
Platform App Builder Certification
Platform Developer 1 Certification
Platform Developer 2 Certification
While these are 4 primary areas of Salesforce expertise, you can also engage a Salesforce developer with certifications in other products.
B2C Commerce Developer
Skills in eCommerce development with expertise on the Salesforce B2C Commerce platform.
Marketing Cloud Developer
Skills in Marketing Cloud data modeling, data management, and automation.
Industries CPQ Developer
Expertise in CPQ (configure, price, quote) solutions for Communications, Media, and Energy & Utilities Cloud products.
OmniStudio Developer
Expertise in OmniStudio design, workflows, and dynamic UIs.
In addition, a Salesforce developer's resume can also be scanned for assessing basic soft skills. For example, you can look at how applicants characterize their previous projects, accomplishments, and roles. Contributions to Salesforce communities and events may demonstrate effective teamwork and learning skills. Mentoring experience is important if you wish to hire a Salesforce developer as a Team Lead or Tech Lead.
Thus, you can determine whether the developer is motivated to learn, possesses leadership abilities, and more. And lastly, when hiring Salesforce developers, make sure their language capabilities and time zone meet your team's requirements.
Conclusion
It is critical to remember that the success of your initiatives is greatly dependent on the kind of talent you bring to your team. Salesforce developers, with their knowledge in customer relationship management, have the potential to be the major driver of your company's success.
So, take action immediately, use these techniques, and start building your crack Salesforce team with a trusted Salesforce implementation partner. Collaborating with a team of certified Salesforce consultants will propel your company forward while providing exceptional customer-client experiences.