Businesses across the globe have realized the significance of maintaining effective customer relationship that contributes to their sales and profits. They are indeed trying to connect with their customers across multiple channels and touchpoints. While there is no dearth of internet messaging apps, texting or SMS (Short messaging service) continues to be a ubiquitous means of connecting with customers and promoting brands due to its’ tremendous penetration power and high response rates. 

Today, as digital ecosystems are driving digital transformations, organizations are trying to integrate their communication system within their business ecosystem to enjoy better customer reach and service. Organizations leveraging Salesforce as a customer relationship management system can look forward to make the most of this amazing platform by using it to send SMS to clients. 

Take Your Business to New Heights by Leveraging Smart SMS App

One such Salesforce SMS app is the Smart SMS app by Girikon that offers all the essential features required to gain trust among the customers. Built natively on the Salesforce platform, this robust App empowers users to connect with prospects, customers, and partners effectively through individual/ Bulk SMS/ MMS. The text messaging solution works equally well in Salesforce classic, as well as Salesforce Lightning without the need for additional configuration. 

This one-stop texting solution can be leveraged by organizations across different industry verticals such as education, hospitality, and more. Endowed with all the relevant features, this texting solution can be a blessing in disguise when it comes to mass texting. Here are some of the features that set apart this messaging app from its counterparts:

Home Page Displays Incoming Messages: With a Smart SMS app in place, sales reps can view a list of incoming messages on their Salesforce CRM home page. This feature allows sales reps to have a quick look at the client’s responses without missing out on any one of them. 

SMS Scheduler: The mundane routine of a sales rep is quite hectic. The SMS scheduler feature allows them to set aside their worries of sending promotional messages or other kinds of messages to different customers staying across different time zones. This feature helps sales reps to schedule the sending of SMS es automatically by entering the date, time, recipient number, and the SMS template in the Salesforce org and then saving it. The SMS es are automatically sent to the intended recipients at the scheduled time and date. 

Auto Responses: When promotional messages or texts related to contests and surveys are sent to customers, a response is expected from the customers. With an auto-responder in place, businesses can reply to their customers, which will win them the trust of their customers. By leveraging the Smart SMS app, Auto Responses can be set-up so that an auto-response can be sent to the customer depending on the response received from them. 

SMS from Report: Depending on the data that wished to be viewed by the user, custom and standard reports can be created in Salesforce. Organizations usually prepare reports of the unreciprocated calls and emails that were sent to customers by sales reps. These reports are used by the management to create solutions that will help in maximizing customer responses.  

SMS Template: Being a time-saving app, the Smart SMS app allows users to develop SMS templates that can be used to send SMS from SalesforceTo create a new template, the template name should be entered; a report or object should be entered before finally entering the text message. Apart from text, emojis can be added to make it more interesting. With this feature, Sales reps can send custom messages to their customers or save their time by selecting the template, entering the number, and sending the messages rather than spending time entering the same message again and again. 

Send Mass SMS from Object View: Sales reps can now send SMS in bulk from object list view by leveraging the smart SMS app. 

SMS History: Sales reps can view a list of outgoing SMS or received SMS, whether delivered or undelivered, the name of the object, and the number to which the SMS was sent. 

Quick Wrap-up:

These are some of the multiple features offered by this robust app. However, by leveraging this app, businesses can win the trust of their customers and empower sales reps to close more sales. In a nutshell, the Smart SMS app can take your business to new heights. 

About Author
Jaya Ghosh
Jaya is a content marketing professional with more than 10 years of experience into technical writing, creative content writing and digital content development. Her decade long experience lends her the ability to create content for multiple channels and across different technology verticals.
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